# With the end of ‘easy money&#8217; there are still serious opportunities in Africa
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2022-10-25
Category: FINANCE
Category URL: https://financedigest.com/category/finance
Meta Title: Investment Opportunities in Africa Amid Rising Interest Rates
Meta Description: Explore the potential for high returns in African markets amidst rising interest rates and emerging economic growth. Learn more about investment opportunities
URL: https://financedigest.com/with-the-end-of-easy-money-there-are-still-serious-opportunities-in-africahtml

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_By_ **_Bryan Turner,_** _Partner, Spear Capital_

Ever since the 2008 financial crisis, [investors in developed markets particularly have had to make decisions against the backdrop of incredibly low interest rates](https://www.financedigest.com/uk-stocks-slip-as-rate-hike-worries-grip-investors.html "UK stocks slip as rate hike worries grip investors"). In the US, for example, interest rates [fell to almost zero percent](https://www.macrotrends.net/2015/fed-funds-rate-historical-chart) in the immediate wake of the crisis and only hit one percent again in mid-2017. In 2019, they rose to just over 2.4% before falling to almost zero again in the wake of the [COVID-19 pandemic](https://www.financedigest.com/condition-monitoring-service-market-buoyant-with-flourishing-power-generation-industry-adoption-exhibits-a-notable-decline-amid-covid-19-pandemic-fmi.html "Condition Monitoring Service Market Buoyant with Flourishing Power Generation Industry; Adoption Exhibits a Notable Decline Amid COVID-19 Pandemic: FMI"). In Europe, [things were even more extreme with many banks](https://www.financedigest.com/5-things-to-consider-when-choosing-a-challenger-bank.html "5 Things to Consider When Choosing a Challenger Bank") experimenting with negative interest rates.

Those low [interest rates](https://www.financedigest.com/ecb-raises-interest-rates-again-cuts-bank-subsidies.html "ECB raises interest rates again, cuts bank subsidies"), designed to blunt the impact of the crisis, made investments in some traditional investment vehicles all but worthless. Another effect of low interest [rates is that they allowed investors](https://www.financedigest.com/boe-raises-rates-again-as-investors-look-towards-end-of-hikes.html "BoE raises rates again as investors look towards end of hikes") to borrow money ‘cheaply’ and with little risk, adding further froth to the market.

That meant an increase in [investors seeking out yield in higher-risk sectors such as venture capital and private](https://www.financedigest.com/the-vc-opportunity-breaking-down-barriers-for-private-investors.html "The VC opportunity: breaking down barriers for private investors ") equity. And as investments in developed markets became more expensive, emerging market companies (including many in Africa) started to benefit. Weak exchange rates further ensured that developed world investors could [see strong](https://www.financedigest.com/italys-mps-sees-safe-habour-ahead-after-strong-quarter.html "Italy’s MPS sees ‘safe habour’ ahead after strong quarter") returns for comparatively little capital outlay.

But as central banks around the world raise interest [rates in a bid to curb rampant inflation](https://www.financedigest.com/german-inflation-rate-to-ease-over-course-of-2023-econ-minister.html "German inflation rate to ease over course of 2023 – econ minister"), it’s clear that the age of ‘easy money’ is at an end (at least for now). Even as [investors return to traditional investment vehicles](https://www.financedigest.com/investors-go-back-to-basics-with-simpler-self-driving-vehicles.html "Investors go back to basics with simpler self-driving vehicles"), however, they would be foolhardy to ignore the opportunities present on the African continent.

**All the right ingredients**

And there are plenty of opportunities too. At the macroeconomic level, for example, several countries are making major strides. Botswana’s economy [grew 12.5% in 2021](https://www.afdb.org/en/countries/southern-africa/botswana/botswana-economic-outlook), spurred not just by a recovery in the commodities sector but an expansion in non-mining output including in construction, wholesale, and retail.

Zambia’s new leadership, meanwhile, has delivered on many of the promises that brought it to power in 2021. Under the guidance of President Hakainde Hichilema – once ridiculed as “ [the calculator boy](https://qz.com/africa/2054347/fixing-zambias-economy-requires-hichilema-to-make-tough-choices/)” – the country has restructured its debt with the International Monetary Foundation (IMF) and brought inflation down from 24.4% in August 2021 to 9.7% in June this year. So strong has the rebound in investor confidence been that Zambia’s currency, the Kwacha, is the best-performing [global currency](https://www.bloomberg.com/news/articles/2022-09-01/-amazing-imf-win-turns-zambia-s-currency-into-world-beater?sref=P6xXtEaF) against the US Dollar this year. That’s no mean feat, especially when you [bear the Dollar’s current](https://www.financedigest.com/automotive-roller-bearing-market-2017-outlook-current-and-future-industry-landscape-analysis-2027.html "Automotive Roller Bearing Market 2017 Outlook, Current and Future Industry Landscape Analysis 2027") strength in mind.

But even in countries where economic growth is lower and there is less cause for political optimism, people are successfully building and growing businesses that cater to the needs of the continent’s [young](https://www.worldometers.info/world-population/africa-population/#:~:text=Africa%20Population%20(LIVE)&text=The%20population%20density%20in%20Africa,117%20people%20per%20mi2).&text=The%20median%20age%20in%20Africa%20is%2019.7years.), growing, and increasingly well-connected population.

For example, the explosion in the continent’s technology startup sector is well-trodden ground, but even here there is still [substantial room for growth](https://www.financedigest.com/wire-and-cable-market-to-perceive-substantial-growth-by-2026-tmr-insights.html "Wire and Cable Market to Perceive Substantial Growth by 2026 | TMR Insights"). The [record levels of investment it saw in 2021](https://techcrunch.com/2022/02/08/reports-say-african-startups-raised-record-smashing-4-3b-to-5b-in-2021/#:~:text=Briter%20Bridges%3A%20African%20startups%20raised,total%20funding%20of%20%241.3%20billion.), for instance, are [still only a fraction](https://nvca.org/wp-content/uploads/2022/01/Q4_2021_PitchBook_NVCA_Venture_Monitor.pdf) of what US startups raised in the same year. Imagine what African [startups could do with similar levels of funding](https://www.financedigest.com/british-ev-startup-arrival-gets-300-million-funding-aims-to-slow-cash-burn.html "British EV startup Arrival gets 0 million funding, aims to slow cash-burn").

It’s also important to remember that technology [startups only represent a small fraction of the business investment](https://www.financedigest.com/analysis-rocket-startups-face-adapt-or-die-moment-amid-investment-drought.html "Analysis-Rocket startups face adapt-or-die moment amid investment drought") opportunities in Africa. There are companies doing incredible things in [sectors including consumer](https://www.financedigest.com/consumer-durables-sector-still-feeling-the-effects-of-recession.html "Consumer durables sector still feeling the effects of recession") goods, food processing, transport and logistics, and many others. Many of them are also helping the communities they operate in and making the planet a better place at the same time. Their growth will be [critical to the future](https://www.financedigest.com/smarter-safer-stronger-cybersecurity-is-now-critical-to-digital-future.html "Smarter, safer, stronger cybersecurity is now critical to digital future") of the continent. With the right investment, these companies can also help ensure the continent gets full value out of its rich natural resources, rather than simply exporting them in raw form.

**Taking a long-term, partner-driven approach**

It is, of course, understandable that some investors might be reluctant to pursue those opportunities. They may feel that the past couple of [years have illustrated exactly how uncertain the world is at the moment](https://www.financedigest.com/another-momentous-year-beckons-for-britains-royal-family.html "Another momentous year beckons for Britain’s royal family"). Others may feel that they simply don’t understand [African markets](https://www.financedigest.com/innovation-encapsulated-in-ecstasy-to-drive-the-african-mango-seed-extract-market.html "Innovation Encapsulated In Ecstasy To Drive The African Mango Seed Extract Market").

An approach focusing on the long-term can help to overcome [concerns around](https://www.financedigest.com/oil-prices-hover-around-2014-highs-supported-by-supply-concerns.html "Oil prices hover around 2014 highs, supported by supply concerns") uncertainty (and avoid investment hopping). It’s also worth remembering that there are risks even in supposedly safe investments. A recession, for example, could see a rapid decline in interest [rates as quantitative easing](https://www.financedigest.com/stocks-bonds-extend-rally-on-hopes-rate-hikes-ease.html "Stocks, bonds extend rally on hopes rate hikes ease") returns.

Worries about market knowledge, meanwhile, can be overcome relatively easily by partnering with [investors who have a successful and established track record](https://www.financedigest.com/markets-slammed-with-noise-investors-trust-tone-to-set-the-record-straight.html "Markets Slammed With Noise, Investors Trust Tone to Set the Record Straight") on the continent. They [know the risks](https://www.financedigest.com/preventing-an-operationally-crippling-ransomware-attack-do-you-know-where-your-risk-exposure-lies.html "PREVENTING AN OPERATIONALLY CRIPPLING RANSOMWARE ATTACK – DO YOU KNOW WHERE YOUR RISK EXPOSURE LIES?") and can mitigate against them, ensuring that investors aren’t left exposed.

So, even though the post-2008 period of ‘easy [money’ may have come to an end](https://www.financedigest.com/end-of-cheap-money-for-u-s-farmers-plows-trouble-into-food-production.html "End of cheap money for U.S. farmers plows trouble into food production") (at least for now), it should be clear that there are still significant opportunities in Africa. With the right approach and the right partnerships, investors can take advantage of those opportunities and reap the rewards that come with them.


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