# Why is Huawei’s new smartphone generating so much buzz? Author: Pal Sinha, Barnali Author URL: https://financedigest.com/author/pal-sinha-barnali Published: 2020-10-16 Category: BUSINESS Category URL: https://financedigest.com/category/business Meta Title: Why is Huawei's New Smartphone Generating Buzz? Meta Description: Discover why Huawei's latest smartphone release has sparked international curiosity and speculation, with potential 5G capabilities and advanced technolog URL: https://financedigest.com/why-is-huaweis-new-smartphone-generating-so-much-buzz-2html ![undefined](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/untitled-design-2020-10-16t123044-1737287559511-compressed.jpg) _By **Michelle Wright,** founder and CEO of [Cause4](http://www.cause4.co.uk)_ We’re currently facing ethical dilemmas in so many parts of our life. A global pandemic has stretched resources and energy levels to the max and international movements like #BlackLivesMatter and #MeToo have placed everyone under a spotlight. The ethics of corporations are being monitored carefully and some of their responses to Covid-19 demonstrate admirable ethical values, while others that behaved poorly to customers, clients and shareholders have altered their reputations irreparably. Even before the pandemic, the [business world](https://www.financedigest.com/impact-com-releases-the-partnership-economy-a-new-book-that-guides-businesses-to-success-in-a-digital-world.html "impact.com releases The Partnership Economy, a new book that guides businesses to success in a digital world") was crackling with discussion about the ethics of funding, how to ensure fair employment opportunities for more than a select few, and how staff should be treated. The financial pressures on entrepreneurs have been extreme. They have struggled through a dramatic shift in their business operations, coped with [working from home](https://www.financedigest.com/working-from-home-heres-how-you-can-save-money-on-your-auto-insurance.html "Working From Home? Here’s How You Can Save Money on Your Auto Insurance"), furloughing and, often, the closing of their retail spaces or entertainment venues. The danger for our society is if those extreme financial burdens stop [business leaders](https://www.financedigest.com/how-business-leaders-can-adapt-or-replace-covid-related-perks-to-the-post-pandemic-world-while-keeping-employees-on-side.html "How business leaders can adapt or replace Covid related perks to the post-pandemic world while keeping employees on-side") making the efforts to progress things that we hold dear – accessibility, diversity and equality. These fundamentals could get lost as companies fight to [survive](https://www.financedigest.com/sas-bridge-financing-keeps-survival-hopes-airborne-shares-climb.html "SAS bridge financing keeps survival hopes airborne, shares climb") financially. Going forward it might seem impossible to be too choosy about how we rebuild. But it’s important for organisations to stick to some basic principles and to deconstruct their views on others. Before we seek to rebuild our [growth strategies](https://www.financedigest.com/camphor-market-in-depth-analysis-growth-strategies-and-comprehensive-forecast-to-2030.html "Camphor Market In-Depth Analysis, Growth Strategies and Comprehensive Forecast to 2030Camphor Market In-Depth Analysis, Growth Strategies and Comprehensive Forecast to 2030") at all, it’s time to reset our own moral compass and to build our corporate relationships from a strong basis of ethical principal. Ethical strategy isn’t a behind-the-scenes activity, or a special project initiated because the board has come to the conclusion that ‘we need one of those.’ An ethical strategy needs to be informed by and, in turn, influence every aspect of an organisation. There are too many examples of decisions being made, or issues ignored, in a boardroom cut off from the ‘real world’, without the diversity of opinion or lived experience to provide a broader view of the [challenges being faced](https://www.financedigest.com/overcoming-challenges-faced-in-business-from-one-woman-to-another.html "Overcoming challenges faced in business: from one woman to another") or the opinions of the wider community. The Edward Colston statue in Bristol had become an ugly reminder to many of the [slave trading](https://www.financedigest.com/bank-of-england-removes-paintings-of-governors-linked-to-slave-trade.html "Bank of England removes paintings of governors linked to slave trade") history of the city. The toppling of the statue as part of a [Black Lives](https://www.financedigest.com/cost-of-living-crisis-casts-shadow-over-europes-black-friday-2.html "Cost-of-living crisis casts shadow over Europe’s Black Friday") Matter demonstration showed, without doubt, that symbolism is important. It’s not ok to generate wealth out of past actions that we find reprehensible, or to celebrate individuals who were responsible for atrocities. Why the controversial statue was still in place, after so many previous petitions and requests to remove it, begs the question ‘did someone not think this was important?’ We are going to expect a lot from our leaders in the [year ahead](https://www.financedigest.com/global-stocks-to-grind-higher-lacklustre-year-ahead-reuters-poll.html "Global stocks to grind higher, lacklustre year ahead: Reuters poll"), and it won’t be good enough to say ‘sorry, we didn’t think about that’ when asked to defend a decision or a failure to act. In the rush to survive, I hope that companies do the right thing. Despite the shock that has sent most industries reeling, we need to stick to our basic values and ethical responsibilities. It will give our decision making a sense of direction and credibility. ![Michelle Wright](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/michelle-wright-landscape-photo-450x337-1737287559259-compressed.jpg) Michelle Wright We are seeing much more intervention from the state and this has been essential, but it’s the way the various [sectors stand together to rebuild](https://www.financedigest.com/why-trust-and-technology-are-the-perfect-partnership-to-rebuild-the-financial-sector.html "Why trust and technology are the perfect partnership to rebuild the financial sector") that is essential. We will continue [working with Government](https://www.financedigest.com/uk-minister-says-government-will-work-with-obr-on-economic-forecasts.html "UK minister says government will work with OBR on economic forecasts"), but we shouldn’t be vying for resources over others. Surely, that’s no different than stockpiling toilet paper and leaving others with empty shelves? The UK and [global debt are going to last for a long time](https://www.financedigest.com/the-financial-times-opts-to-partner-with-brand-metrics-for-brand-lift-measurement-globally.html "The Financial Times opts to partner with Brand Metrics for brand lift measurement globally"). We need new solutions and partnerships that contribute to reducing and [sharing the burden of these economic](https://www.financedigest.com/world-u-s-share-markets-come-under-pressure-as-delta-economic-worries-mount.html "World, U.S. share markets come under pressure as Delta, economic worries mount") difficulties. There will be no room for bloated strategies or pet projects. Ethical positions will be ones of sustainability. We will want to [see our leaders act with integrity and not to slash](https://www.financedigest.com/italy-slashes-2023-growth-forecast-but-sees-public-finances-improving.html "Italy slashes 2023 growth forecast but sees public finances improving") and burn. They need to demonstrate openness and honesty in their decisions, putting their people first and not just to meet [political or economic](https://www.financedigest.com/stocks-tumble-globally-on-raft-of-economic-political-worries.html "Stocks tumble globally on raft of economic, political worries") interests. We need to advocate far more quickly against injustice and create urgency around burning issues. For example, [climate change](https://www.financedigest.com/exclusive-hsbc-fund-arm-toughens-thermal-coal-policy-to-curb-climate-change.html "Exclusive-HSBC fund arm toughens thermal coal policy to curb climate change") is a process as dramatic as the pandemic, costing even more lives, but its slower speed of progression means that the political will to act with any urgency is missing. Similarly, millions of children die every year of hunger and basic resources – why not act with the same determination and speed when it comes to climate action and the [Sustainable Development](https://www.financedigest.com/nano-one-awarded-10-million-from-sustainable-development-technology-canada.html "Nano One Awarded million from Sustainable Development Technology Canada") Goals (SDGs)? Trillions of [dollars were approved within days to support the victims of the pandemic and to stabilise the economy](https://www.financedigest.com/stocks-dollar-gain-on-resilient-u-s-economy.html "Stocks, dollar gain on resilient U.S. economy"). Why not so for achieving the SDGs? **Where to start?** Every organisation needs a ‘defensible’ policy that provides a clear view on how to act to avoid backlash, without ignoring vital fundraising or income-generating opportunities. This strategy can be the umbrella that all activity comes under, a way that all levels of management can maintain an ethical stance on the decisions they make every day. Conversations about what constitutes a defensible ethics policy aren’t straight forward and it’s important that there is a structure to any discussion, linking to diverse insight, so that individuals can make _and_ justify their decisions. Opinions run high from a personal perspective when we talk about ethics, and it’s important to remember that as far as possible we should come to an organisational consensus as to what’s appropriate as opposed to an individual one. Ethics is a guiding light not a rule book. In the same way, our leaders need to be inspirational not dictatorial. Is there any point being ethical? Unless you’ve been oblivious to the current world’s crises, I’m pretty sure you’ll agree with me. This is a chance to embed ethical responses into our working lives. Without them, we’re risking more than our reputations. --- This blog is powered by Superblog. Visit https://superblog.ai to know more. ---