# Why Banks Can’t Adopt Digital Identities Fast Enough
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2022-02-20
Category: BANKING
Category URL: https://financedigest.com/category/banking
Meta Title: Avoid Costly Mistakes: Embracing Digital Identities in
Meta Description: Discover why banks must invest in modern digital identity technology to stay competitive, avoid costly legacy systems, and ensure regulatory compliance.
URL: https://financedigest.com/why-banks-cant-adopt-digital-identities-fast-enoughhtml

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_By_ **_Jim Close,_** _Regional Vice President of Enterprise at_ [_Kofax_](https://www.kofax.com/)

A quick glance at the typical IT budget of most banks provides hard proof that many of these financial institutions spend way too much money on standing still. In fact, I recall a statistic from a major analyst in the early noughties which identified that the average business system lifespan was 17 years.

While that cycle has surely been reduced in more recent years, we still have some long-in-the-tooth technology around. Too great a percentage of IT budgets in banks is devoted to sustaining complicated legacy systems. They’re expensive to maintain and don’t leave enough funds to invest in the kind of modern, innovative technologies (like digital identities) [banks need to succeed in today’s](https://www.financedigest.com/stress-testing-why-did-my-bank-go-bust-today.html "STRESS-TESTING – WHY DID MY BANK GO BUST TODAY? ") competitive marketplace.

[Banks must embrace digital](https://www.financedigest.com/how-to-enhance-banking-services-with-digital-performance-intelligence.html "HOW TO ENHANCE BANKING SERVICES WITH DIGITAL PERFORMANCE INTELLIGENCE") identity technology for a variety of reasons. From a seamless customer experience to compliance and security, [digital identities are the future of banking](https://www.financedigest.com/how-will-the-introduction-of-digital-banking-impact-customer-perception-and-overall-loyalty.html "HOW WILL THE INTRODUCTION OF DIGITAL BANKING IMPACT CUSTOMER PERCEPTION AND OVERALL LOYALTY?"). A word of caution though – whilst [banks need](https://www.financedigest.com/banks-need-to-become-a-lifestyle-brand.html "Banks need to become a lifestyle brand") to move quickly to keep up with newer entrants to the marketplace, they must do so without falling into the trap of a rush job that fails to deliver sustainable, long-term results.

**_Haste Makes Waste with Digital Identities_**

I vividly [remember losing a project to a competitor two years](https://www.financedigest.com/extraordinary-rollercoaster-good-friday-talks-remembered-25-years-on.html "‘Extraordinary rollercoaster’, Good Friday talks remembered 25 years on") ago simply because our recommendation was to implement a system over a four-month period, which, of course, included appropriate due diligence and testing. The system was in the crucial area of establishing new customer credentials for loans on-boarding. However, a board mandate in the [financial institution](https://www.financedigest.com/what-the-future-holds-for-financial-institutions-in-2023.html "What the Future Holds For Financial Institutions in 2023") concerned forced a decision to get something up-and-running quickly, and thus a compromise was made in this crucial function for the sake of expediency.

We’re now revisiting that discussion with the same client. They’re being forced to re-evaluate that hasty decision as the behind-the-scenes glue holding their mission-critical Know Your Customer (KYC) system is showing signs of strain.

This [isn’t the first time in recent months that we’ve been approached by institutions with the same challenge](https://www.financedigest.com/the-challenge-of-keeping-data-secure-why-in-house-security-isnt-enough.html "The challenge of keeping data secure: why in-house security isn’t enough"). They weren’t alone in the financial services sector in having to patch together something quick-and-dirty to avoid displeasing the regulator whilst keeping up with the competition in the early days of digital identification. They’re also not alone in realising the [accelerated pace of technology](https://www.financedigest.com/venom-foundation-and-hub71-partner-to-accelerate-growth-and-adoption-of-blockchain-technologies-from-abu-dhabi.html "Venom Foundation and Hub71 Partner to Accelerate Growth and Adoption of Blockchain Technologies from Abu Dhabi") is making their customer experience less than optimal in shorter cycles than ever before.

Digital identity is one of these tricky areas in which much of the technology implemented was patched together in clunky ways to deliver something that appeared slick from the customer viewpoint. A glance behind the curtain, however, showed this piecemeal approach failed to eliminate a considerable amount of people-process that introduced a level of error-and-risk that’s now unravelling.

Legislation and regulation demand you must verify just who your customer is, and the penalties for failing to act appropriately can be staggering.  Regrettably, this necessary evil is now sucking the life-and-profit out of your operation. There can be fewer tasks more tedious than checking names, addresses and photos on paperwork, resulting in inevitable manual process errors and the resultant cost-and-risk. Surely, your staff should really be doing more productive things.

Not surprisingly, [financial services leaders are re-evaluating how to respond to the growing cost](https://www.financedigest.com/how-much-does-cloud-based-financial-software-cost.html "How Much Does Cloud-based Financial Software Cost?") of regulation, and looking for ways to advance beyond the present state-of-the art. So what conclusions are they drawing?

Digital-first goes without saying, as do self and assisted service. Offloading the work onto the customer only takes you so far though. There’s a [saturation point at which the customer becomes overwhelmed by requests for documents and endless two-factor authentication before deciding to abandon the process or seek](https://www.financedigest.com/france-seeks-strategy-as-nuclear-waste-site-risks-saturation-point.html "France seeks strategy as nuclear waste site risks saturation point") an easier alternative. We regularly hear of 70 percent+ abandonment rates, and for those dogged souls who do persist, it’s not atypical to [see straight through processing success rates of 40 percent or lower](https://www.financedigest.com/britains-next-sees-lower-profit-in-2023-as-consumer-outlook-darkens.html "Britain’s Next sees lower profit in 2023 as consumer outlook darkens"). That means 60 percent of KYC checks still require people, and lots of them.

The state isn’t helping here, either – well, the UK state anyway. If we look to the north, in Scandinavia, government identity schemes are tightly integrated with the provision of financial services. We seem to have decided as a [nation that we don’t like this level of state control in our lives](https://www.financedigest.com/still-living-at-home-a-third-of-the-nation-cant-afford-to-rent.html "Still living at home? A third of the nation can’t afford to rent"), and consequently, we need to verify our digital identities repeatedly with multiple providers.  It seems unlikely this will change any time soon, so either financial institutions collaborate for a single token-based scheme (which won’t be a speedy solution), or they increase their levels of automation for this crucial process.

But how can banks accomplish this quickly while still building a system that’ll continue to support their needs in two, five and 10 [years’ time](https://www.financedigest.com/30-years-of-excel-lence-time-to-move-on.html "30 YEARS OF EXCEL-LENCE: TIME TO MOVE ON?")?

**_Get Results [Today and Tomorrow](https://www.financedigest.com/in-planning-for-today-dont-lose-sight-of-tomorrow-avoiding-short-termism.html "In planning for today, don’t lose sight of tomorrow – avoiding short-termism") with Intelligent Automation_**

Let’s start at the beginning. At the hub of establishing identity is the handling of documents. These can be electronic or paper, and they must be cross-referenced with a person, either via a camera link or in-person.

From a customer viewpoint, this is just an inconvenience. The fact this is partly for their own protection isn’t factored into their opinion, with a resulting negative impact on the overall [customer experience](https://www.financedigest.com/visionary-banks-fight-the-blur-hybrid-computing-architecture-brings-a-faster-sharper-customer-experience.html "Visionary banks fight “the blur”: Hybrid computing architecture brings a faster, sharper customer experience"). From the financial institution’s point-of-view, it’s mandated in legislation, offers a degree of fraud protection and, probably most importantly, reduces the possibility of fines. What many financial institutions are seemingly still wrestling with in this respect is to get anywhere near to total straight-through processing for digital identity checks.

The good news is some are getting there. The advent of the citizen developer, cloud-based platforms, intelligent automation, and the increasing application of [artificial intelligence](https://www.financedigest.com/artificial-intelligence-in-banking-robo-advisors-and-beyond.html "Artificial Intelligence in Banking – Robo Advisors and beyond") (AI) to valuable document handling is making a difference.

Establishing a digital identity is essentially a content-intensive workflow. Increasing machine automation in the process, especially when multiple systems are involved, can only have positive outcomes for all concerned and increase key measures like Net Promoter Score (NPS). At the same time, [banks are able to create a frictionless customer](https://www.financedigest.com/communicating-with-the-customer-is-the-future-of-mobile-banking.html "Communicating with the customer is the future of mobile banking") experience, improving the lot of your staff in having to deal with repeated manual document checks, reducing compliance costs and putting a smile on everyone’s face.

Wondering how it works? Here’s a glimpse into some of the magic [behind modern digital identity technology:](https://www.financedigest.com/what-is-generative-ai-the-technology-behind-openais-chatgpt.html "What is Generative AI, the technology behind OpenAI’s ChatGPT?")

- Cognitive capture, optical character recognition (OCR), and AI automatically extract data from identity documents.
- Intelligent automation can leverage the NFC reader on the customer’s mobile device to read the eChip in certain identity documents.
- Authenticity checks match the [data on identity documents and verify the digital](https://www.financedigest.com/why-data-is-the-best-weapon-in-the-war-for-digital-talent.html "Why data is the best weapon in the war for digital talent") certificate in eChip documents.
- Tampering checks ensure identity documents are genuine.
- Liveness detection makes sure customers are snapping their selfies in [real time](https://www.financedigest.com/its-time-for-real-time-accountancy.html "It’s time for real time accountancy "), and are the true owners of submitted identity documents.
- SOC 2 Type 2 and [ISO 27001 certifications](https://www.financedigest.com/5-benefits-of-iso-9001-certification-for-smes.html "5 Benefits of ISO 9001 Certification for SMEs") improve security.
- Identity proofing and fraud checks improve compliance and make it easier for [banks to meet](https://www.financedigest.com/banking-stability-worries-go-behind-closed-doors-at-imf-world-bank-meetings.html "Banking stability worries go behind closed doors at IMF-World Bank meetings") AML and KYC requirements.

When these types of technologies are applied, concrete results are attainable in a short period of time. I recently heard a spokesman of a prominent financial services firm in The Netherlands [report they had recovered 1.9 million hours of business value from intelligently automating](https://www.financedigest.com/how-banks-can-avoid-regulatory-reporting-mistakes-with-a-good-dose-of-automation.html "HOW BANKS CAN AVOID REGULATORY REPORTING MISTAKES WITH A GOOD DOSE OF AUTOMATION") routine tasks, facilitated by citizen developers (tech-savvy business operations people who used an intuitive, low-code intelligent automation platform to solve immediate daily problems).

Similarly, a spokesman from an Irish banking client recently revealed their astonishment at the results from making a simple change to the way they collected documents via mobile [phone and web cameras](https://www.financedigest.com/snap-happy-79-of-brits-ditch-digital-cameras-in-favour-of-phone-photos.html "Snap Happy: 79% of Brits ditch digital cameras in favour of phone photos"). To quote, “We should’ve put this in years ago; it’s a game-changer for document quality.”

What’s even better, though, is an [intelligent automation platform provides the kind of complementary technologies that enable banks](https://www.financedigest.com/artificial-intelligence-in-banking-magazine.html "Artificial Intelligence in Banking Magazine") to keep seeing results as needs change. In other words, you won’t find yourself two years later having to rip out the system and start all over again.

Often, large global corporations painstakingly undertake cost-benefit analyses when considering adoption of newer technologies. But when it comes to investing in digital identities infrastructure, [banks can’t afford to waste time](https://www.financedigest.com/stock-pickers-reckon-its-time-to-move-on-from-central-banks.html "Stock pickers reckon it’s time to move on from central banks") on lengthy analyses. Perhaps one way of looking at it would be to hypothetically [consider the cost to the business](https://www.financedigest.com/pizza-firm-dp-eurasia-considers-divestment-of-russian-business.html "Pizza firm DP Eurasia considers divestment of Russian business") of identity theft and fraud in the absence of such capability. There’s no dearth of statistics, but by way of an illustration, during the first quarter of 2021, 24.9 percent of [phishing attacks](https://nam11.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.statista.com%2Fstatistics%2F266161%2Fwebsites-most-affected-by-phishing%2F&data=04%7C01%7C%7C0bc82ae7c069423c633a08d9e75c9774%7Cbcd8ba5f75e24d6c8aa5fff6c8baa1ff%7C0%7C0%7C637795207138276233%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&sdata=o94o1lei0RyGJvcfyKevpzARO1ev4Kd7PfHsUtcdggQ%3D&reserved=0) worldwide were directed towards financial institutions. It would seem wise for banks to forge ahead, rather than waste time as fines and losses pile up.

While banks don’t [need to trash every](https://www.financedigest.com/10-secrets-every-entrepreneur-needs-to-thrive-in-2023.html "10 Secrets Every Entrepreneur Needs to Thrive in 2023") past investment, it _is_ time to invest more in modern technologies necessary for survival in today’s competitive landscape. But don’t fall prey to a rush job that’ll leave you scrambling to catch up again in a few years. The intelligent approach is to extend what you do today and bolt on to existing processes with an over-arching orchestration which permits a variety of technologies to come together and provide a benefit greater thanthe sum of its parts. And isn’t that a better legacy to leave behind?


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