# Valuetrades Drives Time and Cost SavingsWith UC Platform From VIA
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2017-01-04
Category: TECHNOLOGY
Category URL: https://financedigest.com/category/technology
Meta Title: VIA Secures Contract to Streamline Communications for
Meta Description: VIA has secured a contract to deploy a bespoke UC solution for Valutrades, integrating with CRM to save time and streamline client communications. Achieve cost
URL: https://financedigest.com/valuetrades-drives-time-and-cost-savingswith-uc-platform-from-viahtml

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VIA, the business telephony and communications specialist, has secured a contract to design and deploy a bespoke unified communications (UC) solution for Valutrades Limited, the Forex and CFD broker. The platform will seamlessly integrate with the financial organisation’s CRM in a move designed to achieve significant cost savings by reducing the time it takes to make calls.

In a bid to completely modernise its communications model, which previously consisted of a basic telephone system, Valutrades has instructed VIA to deploy its fully-managed and hosted UC platform. VIA Voice incorporates Skype for Business and operates over the Internet, entirely [replacing the need to have a traditional phone network](https://www.financedigest.com/a-network-of-networks-will-ceos-be-replaced-by-ai-in-the-next-10-years.html "A Network of Networks: Will CEOs be Replaced by AI in the Next 10 Years?"). It allows employees to talk, instant message, email and video chat across a variety of devices, such as landlines, smartphones, PCs, and tablets, regardless of location.

During the installation process, VIA will tailor its product to enable full integration with Valutrades’ CRM platform, provided by HubSpot. This will ensure the [company can streamline how it manages](https://www.financedigest.com/big-companies-manage-to-pass-on-soaring-costs-to-cash-strapped-consumers.html "Big companies manage to pass on soaring costs to cash-strapped consumers") its client relationships and communications. As a result, Valutrades employees will now be able to directly [call clients via a button on their CRM platform](https://www.financedigest.com/coinbase-binance-resist-calls-to-kick-russians-off-crypto-platforms.html "Coinbase, Binance resist calls to kick Russians off crypto platforms"), saving the agent approximately 30 seconds per every call made, driving increased accessibility and efficiency.

As part of the agreement, VIA will also automatically store every call made by Valutrades’ employees, which can then be [accessed and played back](https://www.financedigest.com/the-npwt-suction-pads-market-to-grow-on-an-effective-and-accessible-note-backed-by-innovation.html "The Npwt Suction Pads Market to grow on an effective and accessible note backed by innovation") through the communication specialists’ online management portal. This allows Valutrades to fully comply with the latest [call recording regulations](https://www.financedigest.com/financial-think-tank-calls-for-regulated-esg-ratings-in-britain.html "Financial think-tank calls for regulated ESG ratings in Britain"), including MiFID II, set out by the Financial Conduct Authority (FCA).

Each of Valutrades’ employees based from its London office in Old Broad Street will move across to VIA Voice, as well as the company’s international agents in Brazil, Cyprus, France, Germany, [Portugal and Spain](https://www.financedigest.com/firefighters-scramble-to-put-out-flames-in-heatwave-hit-portugal-spain.html "Firefighters scramble to put out flames in heatwave-hit Portugal, Spain"). In addition, VIA will [issue staff with Jabra Pro 930 headsets so they can move freely around the office when making calls](https://www.financedigest.com/uk-issues-call-to-arms-for-omicron-booster-drive.html "UK issues call to arms for Omicron booster drive").

Graeme Watkins, CEO of Valutrades, said: “VIA [Voice is a fantastic product that will vastly improve how our team](https://www.financedigest.com/the-digital-voice-adtech-pr-agency-grows-team-by-eight.html "The Digital Voice Adtech PR Agency Grows Team By Eight") communicates with one other, as well as our clients. By integrating this solution with our CRM, VIA will help us to make substantial time and cost savings. Thirty seconds per call doesn’t sound like a great deal, but when you have an office full of employees each making up to 50 calls per day, it really does make a notable difference.”

Alex Tebbs, Director at VIA, said: “This significant [contract win illustrates how we can take our portfolio of world-class communications products and mould them to fit the requirements of any business](https://www.financedigest.com/euro-zone-business-activity-contracted-again-in-august-pmi.html "Euro zone business activity contracted again in August -PMI"). Valutrades will also be able to take advantage of new functionality within our online portal. By using VIA Data Query, their team will be able to [export call](https://www.financedigest.com/eu-calls-for-russia-dialogue-to-unlock-ukraine-food-exports.html "EU calls for Russia dialogue to unlock Ukraine food exports") data from our platform and upload it into their own CRM, allowing them to create more detailed reports and analysis.”


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