# Top 5 Tips for Great Leadership Author: Pal Sinha, Barnali Author URL: https://financedigest.com/author/pal-sinha-barnali Published: 2022-06-21 Category: BUSINESS Category URL: https://financedigest.com/category/business Meta Title: Business Leadership: Tips for Success Meta Description: Learn how to be a better leader in your business by having a clear purpose, knowing your staff, and creating a positive work environment. Discover the keys to URL: https://financedigest.com/top-5-tips-for-great-leadershiphtml ![undefined](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/fd180118-1-2-1736815631087-compressed.jpg) ![Jeff Dewing CEO of CloudFm](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/jeff-dewing-450x401-1736815630980-compressed.jpg) _By_ **_Jeff Dewing_** _CEO of_ [_CloudFm_](https://www.cloudfmgroup.com/) _and No1. best-selling business author and podcaster_ Launching a business and managing a business are two different things. Starting is the easy part, growing and maintaining is the tricky bit. You can’t just sit back and expect your company to flourish itself, you need to put in the work. There are various aspects that need [attention and one of the most important](https://www.financedigest.com/eye-tracking-findings-emphasise-the-importance-of-measuring-attention-in-digital-advertising.html "Eye tracking findings emphasise the importance of measuring attention in digital advertising") elements is leadership. Running a company without good leadership is like drawing blood from a stone. Leadership is far more than just assigning tasks and giving people responsibilities. It’s all about empowerment and going above and beyond to equip your staff with everything they [need to succeed](https://www.financedigest.com/top-5-seo-services-you-need-to-succeed-in-2022.html "Top 5 SEO Services You Need To Succeed In 2022"). The best leaders inspire and help staff reach their full potential in order for them to [thrive in every](https://www.financedigest.com/10-secrets-every-entrepreneur-needs-to-thrive-in-2023.html "10 Secrets Every Entrepreneur Needs to Thrive in 2023") way. It’s important to remember leadership status is earned, not claimed. Here are some [tips on how to be a better leader:](https://www.financedigest.com/young-leaders-forum-niamh-corbett-shares-her-top-5-tips.html "Young Leaders Forum: Niamh Corbett shares her top 5 tips") - **Have a clear purpose & values** What is your why? If you’ve already got on lock the very reason this business exists, you just [need to make sure](https://www.financedigest.com/need-additional-funding-but-not-sure-how-to-go-about-it.html "Need additional funding but not sure how to go about it?") that purpose is clear and understandable to anyone you announce it to. The purpose and values should resonate with anyone you choose to bring on the journey with you. If the people you surround yourself with (employees) do not believe in the purpose, the business will find it difficult to [become sustainable](https://www.financedigest.com/croatias-coast-turns-to-solar-in-bid-to-become-energy-sustainable.html "Croatia’s coast turns to solar in bid to become energy-sustainable"). Whereas, if you hire people who align with those values and are behind the purpose they are more likely to be fulfilled and driven. It’s important to note creating a vision and being [confident in it is not enough](https://www.financedigest.com/is-spring-really-in-the-air-heightened-consumer-confidence-may-not-be-enough-this-season-for-small-businesses.html "Is Spring Really in the Air? Heightened Consumer Confidence May Not Be Enough This Season for Small Businesses"). Effective leaders need to whole-heartedly believe in their own vision first, [communicate it effectively and be able to inspire staff](https://www.financedigest.com/how-communication-technology-can-help-relieve-pressure-on-staff-in-the-financial-services-sector.html "How communication technology can help relieve pressure on staff in the financial services sector ") to embrace it. This will keep your team engaged and determined to accomplish their goals. Having clear values not only pushes the business forward and creates a purpose-driven organisation, but it also ensures that all employees are working [together towards a common business](https://www.financedigest.com/how-to-bring-business-and-charities-together-through-events.html "How To Bring Business And Charities Together Through Events") goal. 1. **Know your staff &** [create a good environment](https://www.financedigest.com/the-benefits-of-creating-a-great-working-environment.html "The Benefits of Creating a Great Working Environment") A discussion with your employees once or twice a [year simply isn’t good enough to guide](https://www.financedigest.com/the-next-upcoming-years-to-move-mri-guided-focused-ultrasound-devices-market-beyond-cliched-roadmap-with-innovations-between-2018-2026.html "The Next Upcoming Years To Move Mri Guided Focused Ultrasound Devices Market Beyond Clichéd Roadmap With Innovations Between 2018-2026") them. [Leaders must be willing to support](https://www.financedigest.com/how-to-manage-burnout-and-how-leaders-should-support-employee-wellbeing-tom-keya.html "How to manage burnout and how leaders should support employee wellbeing | Tom Keya") and inspire them throughout their journeys by having regular meaningful conversations. A leader has two ears and one mouth. This is because we need to listen twice as much as we speak. Understand staff like your family – know their work challenges, as well as personal and life [challenges and genuinely care about them and their interests](https://www.financedigest.com/new-gleif-challenge-facility-extends-ability-to-trigger-updates-of-legal-entity-identifier-data-to-all-interested-parties.html "New GLEIF Challenge Facility Extends Ability to Trigger Updates of Legal Entity Identifier Data to All Interested Parties"). What are their kids’ names? How many pets do they have? What are their passions and hobbies? What inspires them? It may seem insignificant but it’s important. You can’t lead someone properly if you can’t connect with them and if you [don’t know](https://www.financedigest.com/women-in-technology-that-you-should-know-but-probably-dont.html "Women In Technology That You Should Know (But Probably Don’t)") what drives them. Also, emotional [intelligence is key](https://www.financedigest.com/intelligent-transport-systems-its-market-2021-by-global-key-players-types-applications-countries-industry-size-and-forecast-to-2027.html "Intelligent Transport Systems (ITS) Market 2021 by Global Key Players, Types, Applications, Countries, Industry Size and Forecast to 2027"). With [42%](https://info.culture-shift.co.uk/paying-the-price) of people believing their work environment is unhealthy and that their managers do not care about their well-being it’s paramount you demonstrate empathy and create a supportive workplace. This will [allow staff to be open and honest so you can support](https://www.financedigest.com/allowing-yourself-time-to-grow-as-a-leader-consciously-will-enable-you-to-support-your-team-authentically.html "Allowing yourself time to grow as a leader, consciously, will enable you to support your team authentically") them best. - **Never be self-serving** Always put [people before profit and above your needs](https://www.financedigest.com/people-need-people-humanising-the-digital-banking-experience.html "People need People – Humanising the digital banking experience"). Leaders’ ultimate objective should be to grow the people around them into being the best they can be. Great people are the foundation of any [successful business](https://www.financedigest.com/tips-on-how-startups-can-turn-their-business-into-a-success.html "Tips on how startups can turn their business into a success") and therefore making sure employees are happy benefits you more than them. A [company’s main goal should be to look after its employees’ well-being and to understand](https://www.financedigest.com/understanding-company-debt-finance.html "Understanding company debt finance") what they want. Consider everyone’s individual needs, especially taking into consideration various situations like [coming back](https://www.financedigest.com/twitter-asks-some-laid-off-workers-to-come-back-bloomberg-reports.html "Twitter asks some laid off workers to come back, Bloomberg reports") from maternity leave, dealing with bereavement or recovering from an illness. We recently had instances where a few women were easing back from maternity leave and we offered each of them the [flexibility to work](https://www.financedigest.com/the-flexible-working-revolution-is-here-so-why-arent-you-tracking-expenses-on-the-go.html "‘The flexible working revolution is here – so why aren’t you tracking expenses on the go?’") a few days a week, the hours dependent on what personally suits them. We worked around them because you are going to get the best out of [employees when they have sorted life and are happy](https://www.financedigest.com/the-commercial-imperative-behind-employee-happiness.html "The commercial imperative behind employee happiness"). - **Empower & promote freedom** How do you spot a [leader in a meeting](https://www.financedigest.com/meet-appyfair-the-long-awaited-french-leader-of-virtual-and-hybrid-events-is-now-available-worldwide.html "Meet AppyFair: the long-awaited French Leader of virtual and hybrid events is now available worldwide")? He or she is asking the important questions and not giving any answers. A great [leader helps their team](https://www.financedigest.com/how-finance-leaders-can-equip-their-team-to-tackle-change.html "How Finance Leaders Can Equip Their Team to Tackle Change") find the answers. If a leader instructs or states the answer, they are accountable. If it goes wrong, it was your answer or your instruction. The rest of the team become no different to [robots acting](https://www.financedigest.com/advanced-gripping-technology-to-act-as-catalyst-to-the-robotic-gripper-market-growth-fmi.html "Advanced Gripping Technology to Act as Catalyst to the Robotic Gripper Market Growth, FMI") out your orders and where is the value-add in that? It is far better to instead trust and [empower staff](https://www.financedigest.com/how-the-latest-microsoft-365-updates-are-helping-to-empower-frontline-staff.html "How the latest Microsoft 365 updates are helping to empower frontline staff") enabling them to make their own decisions. Another way of promoting freedom is by providing flexibility. This means staff can work around appointment clashes like school runs and doctors’ appointments; or choose their location and setting – i.e., [working remotely](https://www.financedigest.com/7-tips-for-building-a-positive-remote-work-culture.html "7 tips for building a positive remote work culture") in another city or place. This empowers [employees by allowing them to make their own choices and plan their workday accordingly to fulfil their needs](https://www.financedigest.com/5-key-things-you-need-to-know-before-hiring-your-first-employee.html "5 Key Things You Need to Know Before Hiring Your First Employee"). - [**Set a good example**](https://www.financedigest.com/lights-off-heat-down-central-europe-governments-save-power-to-set-example.html "Lights off, heat down: central Europe governments save power to set example") [People don’t](https://www.financedigest.com/people-dont-like-to-be-told-no-when-it-comes-to-finance.html "People don’t like to be told no when it comes to finance") care about what you say but what you do. So, ditch the empty words and instead [lead by example from management](https://www.financedigest.com/bowel-management-systems-market-demand-and-competitive-analysis-by-leading-manufacturers.html "Bowel Management Systems Market Demand and Competitive Analysis by Leading Manufacturers") down. Behaviour can have a domino effect on the rest of the wider team, so make sure you are passing on healthy habits and practices rather than negative ones. Also, it’s important you don’t neglect your [mental and physical health](https://www.financedigest.com/how-to-protect-your-employees-mental-health-while-remote-working.html "How to protect your employees’ mental health while remote working"). Take care of yourself not only to let [employees know how crucial it is to prioritise their health](https://www.financedigest.com/why-investing-in-employee-health-can-be-good-for-business.html "Why investing in employee health can be good for business") too, but it means you are best placed to help others and lead effectively. --- This blog is powered by Superblog. Visit https://superblog.ai to know more. ---