# Tech Amigos provides unrivalled AWS cloud service support for Autorama Group’s leading brand, Vanarama
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2021-08-25
Category: NEWS
Category URL: https://financedigest.com/category/news
Meta Title: Vanarama&#039;s Tech Amigos: Revolutionising Automotive
Meta Description: Vanarama partners with Tech Amigos to revamp its digital platform, providing a streamlined, cost-effective, and secure online experience for customers.
URL: https://financedigest.com/tech-amigos-provides-unrivalled-aws-cloud-service-support-for-autorama-groups-leading-brand-vanaramahtml

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_Tech Amigos delivers the technical support needed to ensure Vanarama establishes itself as a disruptor in the automotive leasing market_

Autorama Group’s leading brand Vanarama decided to consult Tech Amigos to provide strategic direction, offer unrivalled AWS cloud support and transform its online presence. The aim was to transition away from a monolithic platform that supported its various web brands and move towards a more streamlined, cost-effective and secure microservices based digital platform.

Vanarama specialises as a [broker in the business](https://www.financedigest.com/reasons-why-you-should-hire-a-business-broker-to-sell-your-business.html "Reasons Why You Should Hire a Business Broker to Sell Your Business") of consolidating leasing quotes for vans, pickups and cars in the B2B and B2C markets. The organisation recognised that customers now demand a fully streamlined digital experience, similar to those [afforded within the financial services](https://www.financedigest.com/as-hackers-declare-cyberwarfare-financial-services-cannot-afford-to-be-complacent.html "As hackers declare cyberwarfare, financial services cannot afford to be complacent") market.

Jamie Buchanan, [Chief Technology Officer](https://www.financedigest.com/impact-com-appoints-new-chief-people-officer-to-lead-people-growth-and-excellence.html "impact.com Appoints New Chief People Officer to Lead People Growth and Excellence") at Vanarama explains: “Originally, customers would go to different sites to retrieve quotes for vans, cars and pickups. These [platforms were supported by different content management](https://www.financedigest.com/newly-launched-quintessential-to-provide-prestige-living-management-platform-for-prs.html "Newly launched Quintessential to provide ‘prestige living’ management platform for PRS") systems (CMS). The content and presentation concerns were tightly coupled, making a consistent look and feel across websites difficult to achieve. We therefore recognised the need to accelerate our digital transformation efforts, while also [remaining agile to ongoing business](https://www.financedigest.com/iran-open-for-business-but-caution-remains-the-watchword.html "Iran: ‘open for business’ – but caution remains the watchword") disruption. Put simply, a [business as usual approach is no longer enough](https://www.financedigest.com/local-government-business-support-getting-worse-report-shows-as-70-of-uk-firms-say-its-not-good-enough.html "Local government business support getting worse, report shows, as 70% of UK firms say it’s not good enough") to remain competitive.”

Autorama made the strategic [marketing decision for Tech](https://www.financedigest.com/tech-earnings-hit-pause-button-on-market-rally.html "Tech earnings hit pause button on market rally") Amigos to consolidate its online offering under one brand – Vanarama, which they found to resonate with its entire customer base. Autorama also recognised that they [needed a new holistic digital](https://www.financedigest.com/what-banks-need-to-do-right-now-to-improve-their-digital-services-without-sacrificing-security.html "What Banks Need to Do Right Now to Improve Their Digital Services Without Sacrificing Security ") platform, allowing for scope in automating various processes under one umbrella.

Jamie continues: “The [collaboration has proved to be very effective as the structure is now more streamlined](https://www.financedigest.com/uk-based-bitfount-raises-5m-seed-to-streamline-collaboration-between-organisations-working-with-sensitive-datasets.html "UK-based Bitfount raises M seed to streamline collaboration between organisations working with sensitive datasets."), cost-effective and secure. Tech Amigos began by devising a framework solution for a new digital platform, using AWS [cloud services](https://www.financedigest.com/tomorrows-world-how-cloud-computing-will-impact-the-financial-services-sector-in-2016.html "TOMORROW’S WORLD: HOW CLOUD COMPUTING WILL IMPACT THE FINANCIAL SERVICES SECTOR IN 2016") which could be developed, deployed and scaled independently and help safeguard from downstream failure.

“The technical direction was [provided by Tech Amigos to develop](https://www.financedigest.com/patsnap-partners-with-wipo-to-provide-developing-countries-with-access-to-rd-analytics.html "PatSnap partners with WIPO to provide developing countries with access to R&D analytics") the new Vanarama website to enable customers to easily differentiate and navigate our three core microservices – customers, vehicles and orders. The team’s guidance and support ensured we delivered consistency in the [way that webpages are presented to customers](https://www.financedigest.com/customer-engagement-whos-leading-the-way.html "Customer engagement – who’s leading the way?"). This was a [key objective as the seamless delivery of products and services](https://www.financedigest.com/aon-benfield-launches-managed-care-services-platform-with-the-appointment-of-three-key-executives.html "Aon Benfield launches Managed Care Services platform with the appointment of three key executives") is our primary goal. Our end-to-end digital customer journey is [supported from “quote to renewal” and our pricing](https://www.financedigest.com/watchdogs-new-chief-says-high-prices-can-support-greener-palm-oil.html "Watchdog’s new chief says high prices can support greener palm oil") for vehicle leasing is automated.

“Collaborating with Tech Amigos has allowed Vanarama to up-scale our media channels, particularly those online. On top of this, [providing strong customer analytics has enabled us as a group](https://www.financedigest.com/mazars-to-acquire-financial-modelling-consultancy-and-training-provider-corality-financial-group.html "Mazars to acquire financial modelling consultancy and training provider, Corality Financial Group") to identify and analyse behavioural traits, customer feedback value and stream management, as well as scheduling algorithms to optimise delivery.”

Jamie concludes: “Our future here at Vanarama is bright and promising, as the top-level strategy of the [group is set to become](https://www.financedigest.com/scottys-little-soldiers-become-incentive-fm-groups-chosen-charity-in-three-year-partnership.html "Scotty’s Little Soldiers Become Incentive FM Group’s Chosen Charity In Three Year Partnership") a key player in the automotive leasing market. To achieve this, we needed the vital insights and knowledge that Tech Amigos have bestowed to us as a [group and we cannot wait to continue](https://www.financedigest.com/hotel-group-accor-continues-post-covid-recovery-after-a-gorgeous-summer.html "Hotel group Accor continues post-COVID recovery after a ‘gorgeous’ summer") on our digital transformation journey.”

Sachin Deshpande, Founder and CTO at Tech Amigos adds: It has been an incredible [journey and a proud moment to be part of this customer](https://www.financedigest.com/effectively-efficiently-build-financial-trust-customer-journey.html "Effectively and efficiently build financial trust on the customer journey") success story. Our expertise with

AWS cloud native technology and deep understanding of client needs helped us deliver what Vanarama [needed to achieve their business objectives](https://www.financedigest.com/why-coding-needs-to-be-re-evaluated-for-sustainability-objectives.html "Why coding needs to be re-evaluated for sustainability objectives") and give them a strategic, well-architected digital platform upon which they can build new features that matter to their customers.


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