# Tackling The Token-Sale-Taboo Author: Pal Sinha, Barnali Author URL: https://financedigest.com/author/pal-sinha-barnali Published: 2017-11-25 Category: FINANCE Category URL: https://financedigest.com/category/finance Meta Title: Revolutionising Token Sales in the Crypto World Meta Description: Discover how BCDC leverages blockchain technology for transparent token sales, backed by global law firm Clyde & Co, to support charitable initiatives. URL: https://financedigest.com/tackling-the-token-sale-taboohtml ![undefined](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/fd251117-1-1-1736843200648-compressed.jpg) By **Gordon Cowan**, CEO, The Blockchain Company “Bitcoin”, “cryptocurrency”, “ethereum”, “blockchain”, “coin offerings”, “token sales”. All of these terms are shrouded in controversy. The traditional financial markets, much of the media, [investors and many analysts simply do not trust](https://www.financedigest.com/markets-slammed-with-noise-investors-trust-tone-to-set-the-record-straight.html "Markets Slammed With Noise, Investors Trust Tone to Set the Record Straight") the word of many players in the arena. And not without reason. There have been [companies set](https://www.financedigest.com/london-set-for-hosepipe-ban-from-aug-24-water-company.html "London set for hosepipe ban from Aug. 24 – water company") up with the sole intention of exploiting others. Firms have deliberately muddied the water, hidden the truth and ultimately lost people money. But it’s not all like that. I appreciate I would say that, given I’m the CEO of [The Blockchain Development Company (BCDC)](http://www.bcdc.online/), where, through blockchain technology, we are raising investment for a number of charitable initiatives by carrying out a token sale. I recognise that token sales are, at present, a [challenging environment across the globe but this has presented us with an opportunity to show the world that with some great projects and proactive investors](https://www.financedigest.com/investors-reorient-portfolios-amid-macroeconomic-challenges.html "Investors reorient portfolios amid macroeconomic challenges"), there is a chance for the ordinary man or woman on the street to make a real difference through an investment such as this. The cloud of distrust created by a number of firms before us, however, [means that we feel it necessary to declare our work](https://www.financedigest.com/redefining-what-it-means-to-have-it-all-how-to-make-work-fit-into-your-life.html "Redefining What It Means to Have It All: How to Make Work Fit into Your Life") with global law firm Clyde & Co as our counsel. We have taken every step possible to prove our authenticity, and are fully transparent in everything we do. This is an unfortunate necessity but not something without precedent when talking about new financial products. Although annuities, for instance, date back to Roman times, the introduction of pensions around 100 years ago were greeted with disdain. People didn’t trust the [idea of giving someone else their money](https://www.financedigest.com/8-best-passive-investing-ideas-which-can-help-you-make-money-in-2022.html "8 Best Passive Investing Ideas Which Can Help You Make Money In 2022") to then be given it back at a later date. When [credit cards](https://wealth.globalbankingandfinance.com/creditcards/) were introduced, customers did not believe the concept of credit was viable. The same can be said for many different financial products or movements. More recently, crowdfunding and [peer-to-peer lending](https://www.financedigest.com/peer-to-peer-lending-how-to-use-p2p-lending-for-loans-and-investments.html "Peer-to-Peer Lending: How to Use P2P Lending for Loans and Investments") has faced similar criticism and doubts. After some time, and the introduction of better, more [efficient and transparent](https://www.financedigest.com/factoring-in-fail-safes-five-practical-steps-for-more-efficient-transparent-reporting.html "Factoring in fail-safes: five practical steps for more efficient, transparent reporting") providers, the crowdfunding market is now so established and trusted that the World Bank Crowdfunding Report projects it to hit the $93bn mark by 2025. We see and [anticipate the same for cryptocurrencies and token sales](https://www.financedigest.com/kids-oral-care-products-market-sale-is-anticipated-to-boost-with-tremendous-growth-by-2030-due-to-health-awareness-of-kids.html "Kids Oral Care Products Market Sale Is Anticipated To Boost With Tremendous Growth By 2030 Due To Health Awareness Of Kids"), often referred to as initial coin offerings, and we believe they are imperative to the success of the wider market. This is because the “normal” cryptocurrency process often excludes traditional investors who may wish to take part in a token sale either because they “don’t [know how to” due to a lack of technical skills in setting up a “wallet” or simply don’t](https://www.financedigest.com/women-in-technology-that-you-should-know-but-probably-dont.html "Women In Technology That You Should Know (But Probably Don’t)") want the hassle of learning something new in having to set something up. To tackle this, we developed what we see as a [ground breaking](https://www.financedigest.com/hyundai-breaks-ground-on-5-5-billion-u-s-ev-battery-plant.html "Hyundai breaks ground on .5 billion U.S. EV, battery plant") solution that allows traditional investors who want to participate and store their tokens by providing our own BCDC Token Vault. The BCDC Token Vault makes it easy for those unfamiliar with blockchain technology to purchase BCDC Tokens. The Vault automatically [stores purchased BCDC Tokens and is accessible by a traditional and familiar online](https://www.financedigest.com/from-in-store-to-online-how-the-pandemic-affected-consumer-behaviour.html "From in Store to Online: How the Pandemic affected Consumer Behaviour") login screen/portal format. Each individual can then choose what to do with their tokens. BCDC’s tokens allow [investors access to the BCDC investment](https://www.financedigest.com/unregulated-investment-schemes-remain-a-threat-to-investors.html "Unregulated Investment Schemes Remain a Threat to Investors") projects which many are excited about. The [projects themselves produce an ROI](https://www.financedigest.com/trend-micro-cloud-one-delivers-projected-roi-of-up-to-188.html "Trend Micro Cloud One Delivers Projected ROI of Up to 188%") directly back to the investor. Since 2013, the Economist [reports](https://www.economist.com/blogs/economist-explains/2017/08/economist-explains-17), more than $2bn has already been invested in offerings. It is clear that where ‘common’ perception is perhaps negative towards token sales, savvy investors do not [hold the same views](https://www.financedigest.com/oil-struggles-to-hold-gains-amid-mixed-demand-view.html "Oil struggles to hold gains amid mixed demand view") and are making strong returns. Yet, for the industry to progress, it needs to clean up the reputation for the masses. Like any investment, there are risks. It is true that most token sales are not regulated by the FCA. [Prices can be somewhat volatile](https://www.financedigest.com/italy-cpi-rises-again-in-april-amid-energy-prices-volatility.html "Italy CPI rises again in April amid energy prices volatility"), there are the aforementioned tricksters in the market, and many businesses are in their early stages. We [see all of these things changing in the very near future](https://www.financedigest.com/hyperkalaemia-treatment-market-sale-will-apprehended-to-see-impressive-growth-in-near-future.html "Hyperkalaemia Treatment Market Sale Will Apprehended To See Impressive Growth In Near Future"). We are happy to [see more regulation, we want to see these changes](https://www.financedigest.com/the-automation-control-system-market-to-see-through-the-probable-sea-change-through-digitization.html "The Automation Control System Market to see through the probable sea change through digitization"). The market is still very much in its infancy, there is still learning to be had, but along with that comes a responsibility for businesses like ours, to educate people of the positives. The [positive work](https://www.financedigest.com/biden-says-he-is-doing-well-working-after-testing-positive-for-covid.html "Biden says he is ‘doing well,’ working after testing positive for COVID") that cryptocurrencies and token sales can do is at the heart of our business. That’s why we are regularly looking at [ways to demonstrate the benefits of blockchain](https://www.financedigest.com/three-ways-blockchain-is-transforming-payments.html "Three ways blockchain is transforming payments") technology to traditional investors, whilst also constantly sourcing investable projects that have a positive impact on the world. We are the first of our kind within the blockchain community to offer cryptocurrency [investment products](https://www.financedigest.com/what-are-the-top-luxury-products-to-invest-in-for-2021.html "What are the top luxury products to invest in for 2021?") that facilitate community projects that have a direct impact on the environment. These projects are EcoChain; RecycleToCoin and FoodTrax. - **EcoChain** – this is a blockchain based investment hub and central project comparison tool, which directly connects investors to [renewable energy](https://www.financedigest.com/renewable-energy-monitoring-and-control-system-market-to-witness-an-outstanding-growth-by-2030.html "Renewable Energy Monitoring and Control System Market to Witness an Outstanding Growth by 2030") projects around the world, allowing them to gain long-term ROI. - **RecycleToCoin**– this project, currently under [development and will see BCDC tokens actively reward recycling](https://www.financedigest.com/tire-recycling-downstream-products-market-to-observe-strong-development-by-2019-2027.html "Tire Recycling Downstream Products Market to Observe Strong Development by 2019-2027"). The company is in [talks with national charitable organisations in the UK and will launch before the end of the year to allow consumers to trade](https://www.financedigest.com/u-s-ukraine-agree-to-launch-talks-to-upgrade-2008-trade-accord.html "U.S., Ukraine agree to launch talks to upgrade 2008 trade accord") in plastic and cans for BCDC tokens & eGift Cards. - **FoodTrax– BCDC is passionate about enabling transparent [supply chain management](https://www.financedigest.com/supply-chain-management-bpo-market-is-thriving-with-rising-latest-trends-2014-2020.html "Supply Chain Management BPO Market Is Thriving With Rising Latest Trends 2014 – 2020") in the food industry. BCDC will offer an online and fraud-free tracking system from farm to store.** BCDC Tokens are access/utility and we believe investors will make strong, separate, [returns on their investments via accessing EcoChain projects](https://www.financedigest.com/arora-project-have-experienced-out-of-this-world-returns-with-their-lead-generation.html "Arora Project have experienced out-of-this-world returns with their lead generation") with them and thanks to the blockchain technology, are able to monitor their capital throughout. We believe the ultimate taboo of the token sale is to not talk about it publicly. To keep it in the shadows of mainstream investment. We want to show that the entire market is [ready for investment](https://www.financedigest.com/an-analysis-of-vc-investment-in-the-defence-sector-and-the-mods-readiness-to-exploit-digital-opportunities.html "An analysis of VC investment in the Defence sector and the MOD’s readiness to exploit digital opportunities"), is trustworthy and here to stay. --- This blog is powered by Superblog. Visit https://superblog.ai to know more. ---