# Seventy-Three percent of the C-suite state that increasing visibility into network and application performance will drive business innovation  Author: Pal Sinha, Barnali Author URL: https://financedigest.com/author/pal-sinha-barnali Published: 2020-03-04 Category: TECHNOLOGY Category URL: https://financedigest.com/category/technology Meta Title: New Study Reveals Key to Business Success: Digital Performance Meta Description: Discover key findings from Riverbed's latest research report on the importance of digital performance for business growth. Get insights from over 1,700 URL: https://financedigest.com/seventy-three-percent-of-the-c-suite-state-that-increasing-visibility-into-network-and-application-performance-will-drive-business-innovationhtml ![undefined](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/a-29784-78-180-1736838938831-compressed.jpg) - _Over 80% of C-Suite, business and IT decision makers believe that digital performance is critical to business growth_ - _More than 1,700 technology executives, across six countries, share their attitudes to innovation, productivity, human behaviour and IT capabilities in Riverbed’s latest research report_ Riverbed® today announced the results of a survey which found that over 70% of C-Suite decision makers believe business innovation and staff retention are driven by improved visibility into network and application performance. The survey findings unveiled in the ‘Rethink Possible: Visibility and Network Performance – The Pillars of [Business Success’ report cites a positive correlation between effective technology and company health, a finding that is supported by the fact that 86% of C-Suite and IT decision makers (ITDMs), and 87% of business decision makers (BDMs), reveal that digital performance is increasingly critical to business growth](https://www.financedigest.com/uk-needs-to-make-politically-unpopular-reforms-to-boost-growth-business-group-says.html "UK needs to make politically unpopular reforms to boost growth, business group says"). **[Slow running](https://www.financedigest.com/ecb-could-slow-rate-hikes-but-bond-run-off-should-start-soon-knot-says.html "ECB could slow rate hikes, but bond run-off should start soon, Knot says") systems and a lack of visibility** Three-quarters of all groups surveyed have felt frustrated by current network performance, with IT infrastructure being given as the key reason for the poor performance. This problem is exacerbated by a lack of full and consistent visibility, as one in three ITDMs [report that they don’t have full visibility over applications](https://www.financedigest.com/treasury-and-risk-management-application-market-to-bring-in-revenue-of-us-7-1-bn-by-2028-comprehensive-research-report-by-fmi.html "Treasury and Risk Management Application Market to bring in revenue of US$ 7.1 Bn by 2028 – Comprehensive Research Report by FMI"), their networks and/or end-users. Furthermore, almost half of the C-Suite (49%) believe that slow running and outdated [technology is directly impacting the growth](https://www.financedigest.com/broadcast-switchers-market-increasing-adoption-of-ip-live-production-technology-to-positively-impact-growth.html "Broadcast Switchers Market: Increasing Adoption of IP Live Production Technology to Positively Impact Growth") of their businesses. This highlights the importance of implementing new technology to [drive productivity](https://www.financedigest.com/innovative-catalysis-to-drive-the-automotive-electrical-products-market-2.html "Innovative Catalysis To Drive The Automotive Electrical Products Market"), creativity and innovation. [**Business priorities and challenges**](https://www.financedigest.com/global-lycopene-market-outlook-business-challenges-investment-opportunities-progression-status-revenue-expectation-and-forecast-2022-2029.html "Global Lycopene Market Outlook Business Challenges, Investment Opportunities, Progression Status, Revenue Expectation and Forecast 2022-2029") Business priorities and challenges are evolving, so the [technology they rely on needs to advance](https://www.financedigest.com/cardiac-valvulotome-market-growth-latest-trends-top-players-competition-technological-advancements-outlook-and-forecast-2028.html "Cardiac Valvulotome Market Growth, Latest Trends, Top Players, Competition, Technological Advancements, Outlook and Forecast 2028") too. Over three quarters (76%) of ITDMs acknowledge that their IT infrastructure will have to change dramatically in the [next five years](https://www.financedigest.com/suedzucker-expects-to-raise-its-sugar-prices-again-next-year.html "Suedzucker expects to raise its sugar prices again next year") to support new ways of doing business. A further 95% of all respondents recognise that [innovation and breaking boundaries is crucial to business](https://www.financedigest.com/disruption-and-innovation-four-predictions-for-the-business-landscape-in-2016.html "DISRUPTION AND INNOVATION – FOUR PREDICTIONS FOR THE BUSINESS LANDSCAPE IN 2016") success, emphasising the need to embrace new technology. This may be why 80% of BDMs and 77% of the C-Suite [say they believe that investing](https://www.financedigest.com/investment-banks-trading-revenue-likely-to-shrink-barclays-boss-says.html "Investment banks’ trading revenue likely to shrink, Barclays boss says") in next-generation technology is vital. Commenting on the research findings, Colette Kitterhing, Senior Director UK&I at Riverbed Technology, said: “All leaders recognise that visibility, optimised network infrastructure, and the ability to accelerate cloud and SaaS performance are the [next frontier](https://www.financedigest.com/the-next-frontier-of-payments.html "The next frontier of payments") in business success. Given this, it’s time the C-Suite, [business decision leaders](https://www.financedigest.com/how-business-leaders-can-adapt-or-replace-covid-related-perks-to-the-post-pandemic-world-while-keeping-employees-on-side.html "How business leaders can adapt or replace Covid related perks to the post-pandemic world while keeping employees on-side"), and IT decision makers come together to invest in the right solutions, prioritise measurement, and place visibility and infrastructure at the top of their agenda.” Kitterhing continued: “At Riverbed, we are helping businesses evolve their capabilities, whether it’s by monitoring networks and the apps that run on them, application performance, or updating the network infrastructure that underpins their [digital services](https://www.financedigest.com/how-digital-identity-verification-will-revolutionize-security-defenses-in-the-financial-services-industry.html "How Digital Identity Verification Will Revolutionize Security Defenses in the Financial Services Industry"). We fundamentally believe this is the key to supporting our customers’ staff and their ambitions, [driving innovation](https://www.financedigest.com/innovative-impertinence-to-drive-the-cricket-protein-powders-market.html "Innovative Impertinence To Drive The Cricket Protein Powders Market"), creativity, and helping them rethink what’s possible.” **Rethink possible: Evolving the** [digital experience](https://www.financedigest.com/choosing-the-best-digital-experience-platform-dxp-in-financial-services.html "Choosing the best Digital Experience Platform (DXP) in financial services") With over 80% of all leaders (82% C-Suite, 84% BDMs and ITDMs) agreeing that businesses [must rethink](https://www.financedigest.com/as-saas-grows-financial-services-must-rethink-their-security-approach.html "As SaaS grows, financial services must rethink their security approach") what’s possible to survive in today’s unpredictable world, technology needs to be an enabler in the process. Riverbed’s portfolio of next-generation solutions is giving customers [across the globe](https://www.financedigest.com/germany-u-s-agree-to-new-covid-curbs-as-omicron-spreads-across-globe.html "Germany, U.S. agree to new COVID curbs as Omicron spreads across globe") the visibility, acceleration, optimization and connectivity that maximizes performance and visibility for networks and applications --- This blog is powered by Superblog. Visit https://superblog.ai to know more. ---