# SeenThis launches Emissions Dashboard to enable advertisers to analyse data reduction and emission savings on campaigns Author: Pal Sinha, Barnali Author URL: https://financedigest.com/author/pal-sinha-barnali Published: 2023-05-09 Category: BUSINESS Category URL: https://financedigest.com/category/business Meta Title: SeenThis Emissions Dashboard: Track Data Transfer & Meta Description: Track data reduction, CO2e footprint, and performance insights in real-time. Reduce emissions in campaigns with this innovative technology. URL: https://financedigest.com/seenthis-launches-emissions-dashboard-to-enable-advertisers-to-analyse-data-reduction-and-emission-savings-on-campaignshtml ![undefined](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/emissiondashboard16-9-1-1736814047821-compressed.jpg) # **SeenThis launches Emissions Dashboard to enable advertisers to analyse data reduction and emission savings on campaigns** _Clients can now measure data transfer and related carbon footprint, with performance insights, at creative, campaign and agency level_ **London, UK – 9th May 2023**: Adaptive streaming specialist SeenThis has announced the launch of its new Emissions Dashboard which enables clients to track, measure and analyze their carbon footprint stemming from data transfer, alongside their campaign performance, in real time. This news follows hot on the heels of the announcement of SeenThis’ new creative platform last month. In addition to enhanced performance, SeenThis [technology enables](https://www.financedigest.com/ibor-transition-the-tipping-point-for-enabling-legal-technology.html "IBOR transition: the tipping point for enabling legal technology") advertisers to reduce their overall data use, thereby reducing unnecessary carbon emissions compared to traditional video ad serving. The Emissions Dashboard includes [key insights](https://www.financedigest.com/oxidized-starch-market-2022-assessment-and-key-insights-analyzed-till-2027.html "Oxidized Starch Market 2022 Assessment and Key Insights Analyzed Till 2027") such as CO2e avoidance, CO2e footprint, data reduction and data transfer. Gabrielle Persson, VP Products at SeenThis  explains: _“Our unique technology with its data-saving capabilities empowers clients to [access and download emission reports](https://www.financedigest.com/meta-denies-kazakh-claim-of-exclusive-access-to-facebooks-content-reporting-system.html "Meta denies Kazakh claim of exclusive access to Facebook’s content reporting system") at agency, client and campaign level. It allows us to aggregate savings and look at specific creatives, whilst providing one of the few options [marketers have at their disposal to reduce their energy](https://www.financedigest.com/energy-utilities-sector-to-hold-60-share-in-switchgear-monitoring-system-market-by-2031.html "Energy & Utilities Sector To Hold 60% Share In Switchgear Monitoring System Market By 2031") consumption in campaigns and drive lower CO_ _2_ _emissions. What’s more, no manual set-up is needed, with all campaigns tracked by default.”_ Jesper Benon, CEO at SeenThis, adds: “SeenThis [technology minimizes unnecessary data in digital](https://www.financedigest.com/discrete-digitization-to-drive-the-assisted-reproductive-technology-market.html "Discrete digitization to drive the Assisted Reproductive Technology Market") advertising, resulting in both enhanced user experience and reduced climate impact. Clients are able to [create customized](https://www.financedigest.com/customer-experience-creating-the-calm-in-the-chaos.html "Customer Experience: creating the calm in the chaos"), high performing ads in minutes with no license fee, nor production cost. We are all about combining performance with sustainability and transparency and with this new Emissions Dashboard, we are [placing](https://www.financedigest.com/does-gamification-have-a-place-in-the-finance-industry.html "Does gamification have a place in the finance industry?") even more power in the hands of advertisers to improve ad performance whilst contributing to a more sustainable industry.” Learn more about SeenThis methodology and carbon footprint measurement [here](https://seenthis.co/sustainability/). **Press contact:** [Press@thedigitalvoice.co.uk](mailto:Press@thedigitalvoice.co.uk) Maryum Sheikh, PR Lead, The [Digital Voice™](https://www.financedigest.com/the-digital-voice-achieves-double-hit-on-industry-awards.html "The Digital Voice™ Achieves Double Hit On Industry Awards") **About SeenThis:** Since 2017, Swedish [tech company](https://www.financedigest.com/why-its-essential-banks-start-thinking-like-tech-companies-not-just-fintechs.html "Why it’s essential banks start thinking like tech companies – not just fintechs") SeenThis has been evolving screen experiences for everyone, everywhere. With its groundbreaking adaptive streaming technology, SeenThis is [transforming the distribution and climate impact of digital](https://www.financedigest.com/the-handheld-marijuana-medical-vaporizer-market-to-justify-the-digital-transformation.html "The Handheld Marijuana Medical Vaporizer Market To Justify The Digital Transformation") content compared to traditional technology. With billions of streams served for 1000+ brands in 40+ countries, the company is on a journey to reshape the internet — for good. [Working across seven offices](https://www.financedigest.com/are-businesses-using-cybersecurity-as-a-scapegoat-for-a-desperate-return-to-office-working.html "Are Businesses Using Cybersecurity As A Scapegoat For A Desperate Return To Office Working?") globally, SeenThis employees are obsessed with creating a truly high-speed and energy-efficient Internet. For more information, visit seenthis.co. --- This blog is powered by Superblog. Visit https://superblog.ai to know more. ---