# Nintendo shares jump 5% on record &#8216;Splatoon&#8217; launch
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2022-09-13
Category: NEWS
Category URL: https://financedigest.com/category/news
Meta Title: Nintendo Co Ltd Shares Soar 5% on Record Sales of &quot;Splatoon 3
Meta Description: Shares in Nintendo surge after &#039;Splatoon 3&#039; on Switch breaks sales record, exceeding &#039;Animal Crossing&#039; and &#039;Super Smash Bros.&#039;
URL: https://financedigest.com/nintendo-shares-jump-5-on-record-splatoon-launchhtml

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By Sam Nussey

TOKYO (Reuters) – Shares in Nintendo Co Ltd jumped 5% on Tuesday after the Japanese gaming company reported record domestic launch sales for its shooter “Splatoon 3” on the Switch console.

The latest “Splatoon” title, in which players engage in an inky turf war, sold more than 3.45 million units in the three days following its Sept. 9 launch.

That [exceeds launch sales](https://www.financedigest.com/sales-of-medical-beds-across-the-globe-are-estimated-to-exceed-us-3000-mn-in-revenues-by-2022-end.html "Sales of Medical Beds Across the Globe are Estimated to Exceed US$ 3,000 Mn in Revenues by 2022-end") of games such as “Animal Crossing: New Horizons” and “Super Smash Bros. Ultimate”, which have sold 39.4 [million and 28.8 million units globally](https://www.financedigest.com/black-panther-sequel-ignites-box-office-with-330-million-global-debut.html "‘Black Panther’ sequel ignites box office with 0 million global debut").

The strong early numbers point to the ongoing appeal of the Switch console, which has an [install base of 111 million units](https://www.financedigest.com/offshore-crews-to-strike-on-bps-north-sea-installations-says-unite.html "Offshore crews to strike on BP’s North Sea installations, says Unite"), in its sixth year on the market and Nintendo’s continued ability to generate crowd pleasing hits.

Investors are gauging the extent of industry deacceleration as a stay-at-home boom during the COVID-19 pandemic that drove [sales of island life](https://www.financedigest.com/european-junk-debt-sales-spring-back-to-life-as-sentiment-improves.html "European junk debt sales spring back to life as sentiment improves") simulator “Animal Crossing” unwinds.

The [industry has delayed](https://www.financedigest.com/german-industry-calls-for-delay-to-global-minimum-tax-bdi.html "German industry calls for delay to global minimum tax – BDI") high profile titles into next year, with Nintendo pushing back the release of the hotly awaited sequel to “Legend of Zelda: Breath of the Wild.

The Kyoto-based firm has a robust [release schedule ahead of the year-end](https://www.financedigest.com/elon-musk-focused-on-getting-self-driving-teslas-in-wide-release-by-year-end.html "Elon Musk: focused on getting self-driving Teslas in wide release by year-end") shopping season, with two Pokemon titles due to launch in November.

(Reporting by Sam Nussey; Editing by Ana Nicolaci da Costa)


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