# Kodak Alaris Information Management division changes name to Alaris Author: Pal Sinha, Barnali Author URL: https://financedigest.com/author/pal-sinha-barnali Published: 2018-04-26 Category: NEWS Category URL: https://financedigest.com/category/news Meta Title: Alaris Rebranding: Enhancing Information Capture Solutions Meta Description: Discover the new era of information capture solutions with Alaris, a division focused on image science expertise and integrated offerings. URL: https://financedigest.com/kodak-alaris-information-management-division-changes-name-to-alarishtml ![undefined](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/fd260418-21-1736842807461-compressed.jpg) **Kodak Alaris announced today that its Information Management division will now operate under the name _‘Alaris, a Kodak Alaris business’_. Starting today, partners and customers will see an updated website, logo, and social media presence. The parent company remains Kodak Alaris.** ![Alaris](http://www.financedigest.com/wp-content/uploads/2018/04/Alaris-450x311.png) For decades, the global technology provider has delivered information capture solutions for businesses. “Our new name is not about reinvention. It’s about reinterpretation,” said Lofstrom, President and General Manager, Alaris. “The division’s shift to Alaris puts greater emphasis on the image [science expertise that helps clients make sense of data](https://www.financedigest.com/crowdsourcing-of-data-to-drive-the-life-science-market.html "Crowdsourcing of data to drive the Life Science Market") and information in their work. Rebranding will also help us [target new markets](https://www.financedigest.com/automotive-ecu-market-size-analysis-top-players-target-audience-and-forecast-to-2026.html "Automotive ECU Market Size, Analysis, Top Players, Target Audience and Forecast to 2026"), build new partnerships and reach new customers.” Kodak Alaris has three other business units – AI Foundry, Kodak Moments and Paper, Photo Chemicals and Film. Each will continue to use its [current name](https://www.financedigest.com/spains-grifols-names-current-chairman-as-ceo-ending-family-leadership.html "Spain’s Grifols names current chairman as CEO, ending family leadership"). **Alaris portfolio** Alaris-branded offerings were introduced [last year with the launch](https://www.financedigest.com/mercedes-benz-launches-e-class-its-last-new-combustion-engine-model.html "Mercedes-Benz launches E-Class, its last new combustion engine model") of the Alaris IN2 Ecosystem. The new [brand marked the shift towards integrated offerings](https://www.financedigest.com/why-insurers-have-started-listening-to-what-sonic-branding-has-to-offer.html "Why insurers have started listening to what sonic branding has to offer") that combined scanners, software and services. “The name is new but our Alaris line of scanners are built with the same unwavering commitment to productivity, reliability and quality that our customers and partners have [come](https://www.financedigest.com/refrigerated-trailer-market-to-exhibit-increased-demand-in-the-coming-years.html "Refrigerated Trailer Market to Exhibit Increased Demand in the Coming Years") to depend on for years,” said Siddhartha Bhattacharya, Vice President Global Marketing, Alaris. “The Kodak-branded [products that customers know and rely on will continue](https://www.financedigest.com/impact-com-continues-momentum-in-the-first-quarter-fueled-by-client-growth-new-products-and-partnership-events.html "impact.com Continues Momentum in the First Quarter, Fueled by Client Growth, New Products and Partnership Events") to be available and are an important part of the Alaris IN2 Ecosystem. Consistent with our ‘future proof’ promise, all Alaris-branded software is backward compatible to work with our current scanners. The product portfolio includes both ‘Kodak’ and ‘Alaris’ branded scanners.” **Industry recognition** As winner of Buyers Lab’s prestigious Scanner Line of the Year Award for an unprecedented third consecutive year: “Alaris continues to set the standard for what a scanner needs to be in the age of [digital](https://www.financedigest.com/is-the-road-to-data-transformation-slowing-digital-transformation.html "Is the road to data transformation slowing digital transformation?") transformation,” according to Lee Davis, Editor for scanners and solutions at BLI. The list of accolades [continues to grow:](https://www.financedigest.com/continuous-innovations-and-growing-urbanization-to-amplify-sales-of-privacy-screens-market-fact-mr-report.html "Continuous Innovations and Growing Urbanization to Amplify Sales of Privacy Screens Market: Fact.MR Report") - Buyers Lab 2018 Winter Pick, Outstanding Departmental Scanner – Alaris S2000 Series - Buyers Lab 2018 Winter Pick, Outstanding [Light Production](https://www.financedigest.com/u-s-lighting-products-market-recent-strategies-trends-technology-innovation-analysis-application-by-tmr.html "U.S. Lighting Products Market: Recent Strategies, Trends, Technology Innovation, Analysis Application by TMR") Scanner – Kodak i3300 Scanner - Buyers Lab 2017 Winter Pick, Outstanding Document Capture Solution – Kodak Info Input Solution Offering industry leading scanners, [software and services bolsters the value](https://www.financedigest.com/document-management-software-market-to-expand-at-a-value-cagr-of-12-3.html "Document Management Software Market to expand at a value CAGR of 12.3%") proposition for partners and makes it more attractive for resellers, distributors and ISVs to work with Alaris. --- This blog is powered by Superblog. 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