# How small and medium sized enterprises can utilise zombie assets for business growth
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2018-03-20
Category: BUSINESS
Category URL: https://financedigest.com/category/business
Meta Title: Unlocking Growth Potential with B2B Asset Management
Meta Description: Discover how SMEs can utilise asset management strategies and B2B auctions to access unique equipment and machinery for growth and innovation.
Tags: featured
Tag URLs: featured (https://financedigest.com/tag/featured)
URL: https://financedigest.com/how-small-and-medium-sized-enterprises-can-utilise-zombie-assets-for-business-growthhtml

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_Alan Bell, UK MD of Troostwijk Asset Management advises SMEs on the opportunities offered by engraining asset management strategy at the core of their operations and utilising zombie assets from other companies. With over 90 years’ experience, Troostwijk is an asset management specialist and the biggest industrial online auctioneer in Europe._

Small and medium-sized enterprises (SMEs) are an integral part of the European economy. They represent 99% of all businesses in the EU [\[1\]](https://mail.google.com/mail/u/1/#m_4790093066392614610__ftn1) and pave the way for continued growth and innovation on both micro and macro levels.

However, SME’s are missing out on [huge growth opportunities](https://www.financedigest.com/quad-flat-no-lead-packaging-market-huge-growth-opportunity-between-2017-2027.html "Quad-Flat-No-Lead Packaging Market Huge Growth Opportunity between 2017-2027") by not embedding an asset management strategy into their operations or utilising the blooming B2B online marketplace as a source for acquiring new assets.

For businesses that are looking for ways to grow, buying assets at auctions will enable them to react quicker to the changing [market conditions and identify opportunities](https://www.financedigest.com/new-report-of-fuel-conditioning-system-market-with-size-growth-drivers-market-opportunities-business-trends-and-forecast-to-2028.html "New Report Of Fuel Conditioning System Market With Size, Growth Drivers, Market Opportunities, Business Trends And Forecast To 2028") that already exist within their machinery. In many instances, we also see buyers [double up as sellers once they realise the true value](https://www.financedigest.com/deliveroo-reports-doubling-in-gross-order-value-in-first-half.html "Deliveroo reports doubling in gross order value in first half") of their assets.

These auctions can offer an international [platform for scalable companies to access](https://www.financedigest.com/matchly-the-us-fintech-platform-that-enables-employees-to-access-their-401k-employer-match-raises-1-7m-in-pre-seed-round.html "Matchly, the US fintech platform that enables employees to access their 401(k) employer match, raises .7m in Pre-Seed Round") unique equipment and machinery, quicker and at highly competitive prices.

**Unlocking [Growth Potential](https://www.financedigest.com/functional-extracts-market-potential-growth-share-demand-and-analysis-of-key-players-forecasts-to-2029.html "Functional Extracts Market Potential Growth, Share, Demand and Analysis of Key Players – Forecasts to 2029")**

The B2B auctions [market is continuing to grow rapidly](https://www.financedigest.com/rapidly-growing-end-use-industries-worldwide-is-providing-traction-to-the-13-dioxolane-market-growth-fact-mr-report.html "Rapidly growing End-use Industries Worldwide is Providing Traction to the 1,3-dioxolane Market Growth: Fact.MR Report"), and is now worth £480m in the UK alone as more companies are identifying them as a viable route to market, gaining access to new customers around the world. As a result, buyers are in a more fruitful [position than ever with an influx of new products](https://www.financedigest.com/creating-a-positive-and-productive-culture-within-the-workplace.html "Creating a Positive and Productive Culture Within the Workplace") available to purchase. And yet, we believe only a quarter of businesses currently use B2B auctions as part of an [asset management](https://www.financedigest.com/exclusive-allianz-in-talks-with-banks-for-china-asset-management-venture-sources.html "Exclusive-Allianz in talks with banks for China asset management venture -sources") strategy.

So why is it that a significant number of [small businesses](https://www.financedigest.com/small-businesses-run-out-of-cash-before-they-run-out-of-potential.html "Small businesses run out of cash before they run out of potential") fail to recognise and more importantly utilise the B2B auctions market in their day to day operations?

**Unbundling [Asset Management](https://www.financedigest.com/guide-to-choosing-a-digital-asset-management-system.html "Guide to Choosing a Digital Asset Management System")**

For businesses wanting to tap into the B2B auctions market there are a number of aspects to consider and take into [account to ensure the process is seamless and successful](https://www.financedigest.com/what-successful-accounting-looks-like-in-the-age-of-the-consumer.html "What successful accounting looks like in the age of the consumer"). The key is for buyers to work with asset management specialists who can help [businesses to maximise opportunity](https://www.financedigest.com/investment-opportunities-for-businesses.html "Investment opportunities for businesses") through managing risk and building confidence.

A complete asset management process includes understanding and identifying the correct value of assets and coupling this with a comprehensive strategy which will guide [businesses in meeting objectives and growth](https://www.financedigest.com/how-technology-can-support-insurance-business-growth.html "How technology can support insurance business growth") ambitions. Such [strategies will guide buyers in placing bids at the right level and the right time for the best available asset](https://www.financedigest.com/why-equipment-assets-should-be-the-source-of-your-customer-strategy.html "Why Equipment Assets Should Be The Source of Your Customer Strategy").

**B2B Auctions in Practice**

At [Troostwijk Asset Management](https://www.troostwijkauctions.com/uk/), we specialise in working side by side with businesses to develop effective asset management strategies that deliver optimum value and return on investments. Believing everything has value, Troostwijk Asset Management guides buyers in making smart, [long-term investment](https://www.financedigest.com/what-makes-a-good-long-term-investment-strategy.html "What makes a good long-term investment strategy?") decisions.

Although the concept of asset management and B2B auctions in general can seem daunting to many, there is a wealth of expertise on hand to guide you on making the right decisions which will in turn [stimulate vital growth](https://www.financedigest.com/bone-growth-stimulators-market-is-expected-to-earn-a-valuation-of-us-2-1-bn-by-2027.html "Bone Growth Stimulators Market is Expected to Earn a Valuation of ~US$ 2.1 Bn by 2027").

From our experience spanning over 90 years, we’ve identified that key reasons for why businesses are not using B2B auctions to buy assets and have developed a unique and comprehensive platform that [addresses the challenges](https://www.financedigest.com/rising-to-the-challenge-addressing-the-difficulties-of-pillar-2-reporting.html "Rising to the challenge: Addressing the difficulties of pillar 2 reporting") associated.

**Top Tips for Maximising Impact**

We wanted to give you the benefit of our 90 years of experience of working with hundreds of buyers across numerous international markets and share our [top tips](https://www.financedigest.com/top-tips-for-securing-softpos-payments.html "Top tips for securing SoftPOS payments") to a successful auction.

1. **Know your vendor** – Reputation and origin of the vendor is essential in ensuring a seamless transaction. Enlist the help of a specialist who can carry out a comprehensive background check and take this off your shoulders.
2. **Go Global** – Accessing the international auctions [market means your business will have access to products](https://www.financedigest.com/organic-soy-products-market-outlook-current-and-future-industry-landscape-analysis-2029.html "Organic Soy Products Market Outlook, Current and Future Industry Landscape Analysis 2029") that might not be available in the UK. At Troostwijk Asset [Management we facilitate relationships between buyers and sellers from 127 countries](https://www.financedigest.com/energy-management-system-market-2021-by-global-key-players-types-applications-countries-industry-size-and-forecast-to-2025.html "Energy Management System Market 2021 by Global Key Players, Types, Applications, Countries, Industry Size and Forecast to 2025"). Most recently, we found a home for a discontinued crumpets machine all the way in New Zealand!
3. **Skeletons in the Closet** – Find out who are the dismantling contractors are working on the auction and whether there will be any additional costs? Are they a specialist dismantling contractor? Also, if the Seller is from a known brand you can be confident he will have maintained the assets regularly. These details are integral in making sure the auction is [successful and the purchased assets worth your investment](https://www.financedigest.com/a-holistic-approach-to-esg-is-the-best-chance-of-success-in-a-competitive-private-equity-investment-market.html "A holistic approach to ESG is the best chance of success in a competitive private equity investment market").
4. **Decoding Jargon** – There are many technicalities associated with online auctions, do you know what the T’s & C’s mean? Payment [terms and collections dates are critical in evaluating how attractive](https://www.financedigest.com/technical-textiles-market-2021-2031-potential-growth-attractive-valuation-make-it-is-a-long-term-investment.html "Technical Textiles Market (2021–2031)| Potential growth, attractive valuation make it is a long-term investment") an asset is.
5. [Timing is Everything –](https://www.financedigest.com/home-prices-are-setting-records-while-mortgage-rates-plunge-is-it-time-to-refinance.html "Home Prices Are Setting Records While Mortgage Rates Plunge – Is It Time To Refinance?") When should you make a bid? Often auctioneers will consider offers for assets prior to auction, especially for complete lines, so if it is critical or of particular interest to you then buying early maybe the best tactic. Having a strategy in place for the bidding process and [knowing when to act is essential to ensure business](https://www.financedigest.com/small-businesses-and-scams-what-you-need-to-know.html "Small businesses and scams: What you need to know") investment objectives are realised.


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