# Geely’s EV brand Zeekr aims to double sales in 2023, expand in Europe Author: Pal Sinha, Barnali Author URL: https://financedigest.com/author/pal-sinha-barnali Published: 2023-01-06 Category: NEWS Category URL: https://financedigest.com/category/news Meta Title: Chinese EV Brand Zeekr Aims to Double Sales in 2023 Meta Description: Get the latest on Chinese electric vehicle brand Zeekr's plans to double sales to 140,000 vehicles in 2023, expand into Europe, and compete with URL: https://financedigest.com/geelys-ev-brand-zeekr-aims-to-double-sales-in-2023-expand-in-europehtml ![undefined](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/2023-01-05t232501z3lynxmpej040qartroptp4tech-ces-zeekr-1736814622497-compressed.jpg) By Joseph White LAS VEGAS (Reuters) – Chinese electric vehicle brand Zeekr aims to double sales in 2023 to about 140,000 vehicles and plans to expand sales in Europe, Chief Executive Andy An told Reuters on Thursday. Zeekr, a brand created by Chinese automaker Geely, sold 72,000 vehicles in 2022, mostly in China. Its 001 model, priced at about 300,000 yuan ($43,600), competes with [Tesla Inc’s Model](https://www.financedigest.com/tesla-cuts-u-s-model-s-and-model-x-prices-between-4-and-9.html "Tesla cuts U.S. Model S and Model X prices between 4% and 9%") Y crossover and other luxury models in the increasingly competitive Chinese market. Tesla has cut prices and trimmed production in China as it faces intensifying competition from [Chinese brands](https://www.financedigest.com/is-the-tide-turning-for-chinese-brands-overseas.html "IS THE TIDE TURNING FOR CHINESE BRANDS OVERSEAS?") such as Zeekr. Tesla [sales in December fell to the lowest level in five months](https://www.financedigest.com/uk-new-car-sales-rise-17-in-march-best-ever-month-for-evs.html "UK new car sales rise 17% in March; best ever month for EVs"). A second Zeekr model, the 009, will go into production this month. Zeekr [sees opportunity for growth](https://www.financedigest.com/wto-sees-subpar-2023-trade-growth-with-multiple-risks.html "WTO sees “subpar” 2023 trade growth with multiple risks") in Europe, An said in an interview at the CES 2023 annual technology conference in Las Vegas. Later this year, Zeekr [plans to begin selling](https://www.financedigest.com/bank-of-england-sets-out-plans-to-sell-23-billion-corporate-bond-stockpile.html "Bank of England sets out plans to sell billion corporate bond stockpile") vehicles there with assisted driving systems engineered with Mobileye, he added. Zeekr and parent Geely have a European base with Volvo Car AB, which Geely owns a [majority stake](https://www.financedigest.com/deutsche-telekom-reaches-majority-stake-in-t-mobile-u-s-ceo.html "Deutsche Telekom reaches majority stake in T-Mobile U.S. – CEO") in. Zeekr and Waymo, Alphabet Inc’s robotaxi unit, showed a [prototype of an autonomous ride service vehicle](https://www.financedigest.com/taiwans-foxconn-shows-off-three-electric-vehicle-prototypes.html "Taiwan’s Foxconn shows off three electric vehicle prototypes") at CES. An said Zeekr [plans to build vehicles for Waymo in China](https://www.financedigest.com/dutch-responds-to-us-china-policy-with-a-plan-to-curb-semiconductor-tech-exports.html "Dutch responds to US China policy with a plan to curb semiconductor tech exports"), but U.S. production is a possibility, “depending on the market situation.” Zeekr is not planning to enter the U.S. consumer market, An said. [Last month](https://www.financedigest.com/fintech-trends-to-look-out-for-during-the-last-six-months-of-2019.html "Fintech trends to look out for during the last six months of 2019"), Zeekr filed for a U.S. initial public offering, without providing details on the size or timing. Reuters previously reported Zeekr was aiming to raise more than $1 billion in the IPO and seeking a [valuation](https://www.financedigest.com/allianz-puts-n26-stake-up-for-sale-at-3-billion-valuation-ft.html "Allianz puts N26 stake up for sale at billion valuation – FT") of more than $10 billion. ($1 = 6.8800 Chinese yuan renminbi) (Reporting by Joseph White in [Las Vegas; Editing by Richard Chang)](https://www.financedigest.com/las-vegas-monorail-unveils-mobile-ticketing-with-google-pay.html "Las Vegas Monorail Unveils Mobile Ticketing With Google Pay") --- This blog is powered by Superblog. Visit https://superblog.ai to know more. ---