# From City Slicker to Start-up Founder &#8211; How London’s Most Inspiring Entrepreneurs Are Leaving The Skyscrapers For A New Start
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2017-08-01
Category: BUSINESS
Category URL: https://financedigest.com/category/business
Meta Title: Escape The City - helping City workers become entrepreneurs
Meta Description: Discover how former high-flyers are swapping corporate life for start-up success, making a positive impact and transforming industries with new technologies.
URL: https://financedigest.com/from-city-slicker-to-start-up-founder-how-londons-most-inspiring-entrepreneurs-are-leaving-the-skyscrapers-for-a-new-starthtml

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For years, it was the ultimate graduate dream – a secure training scheme with a big-name company in the City, plenty of perks and a salary which made those all-nighters seem worthwhile. These days however, increasing numbers of City workers are finding that prestige and salary isn’t enough, and that passion, well-being and the opportunity to make an impact on the world are becoming just as vital for a satisfied working life.

![BabekIsmayil, founder of PropTech start-up OneDome](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/babekismayil-founder-of-pr-1736843635864-compressed.jpg)

BabekIsmayil, founder of PropTech start-up OneDome

At the same time, the UK start-up and entrepreneur scene is booming, packed with former City workers looking to use their expertise for a new challenge. London has been hailed as the start-up Capital of Europe, and with a record 80 UK companies registered every hour in 2016, this shows no signs of slowing down. The phenomenon of former high-flyers swapping the trading floor for an East [London co-working space has become so popular that there are even businesses dedicated to facilitating this move](https://www.financedigest.com/historic-stone-of-scone-moved-to-london-for-king-charles-coronation.html "Historic Stone of Scone moved to London for King Charles’ coronation"), such as Escape the City, which was founded in 2010 to help city workers disillusioned after years at the core of corporate life forge a new path. But what is it that finally motivates these ex-city slickers to [leave the skyscrapers behind](https://www.financedigest.com/new-research-reveals-the-countries-leaving-cash-behind.html "New research reveals the countries leaving cash behind") and found a start-up?

_Escape The City – helping City workers [become entrepreneurs](https://www.financedigest.com/when-did-discernment-become-a-dirty-word-for-female-entrepreneurs.html "When Did Discernment Become a Dirty Word for Female Entrepreneurs?")_

For many entrepreneurs, it’s the opportunity to transform existing systems that have become fractured, difficult, or out-dated in our modern [world that gives them that final push](https://www.financedigest.com/covid-war-and-fed-push-world-stocks-down-for-4th-day.html "COVID, War and Fed push world stocks down for 4th day") to quit the City. This is a scenario that Babek Ismayil, founder of London-based PropTech company OneDome, knows only too well. After more than a decade working as a credit derivatives, high [yield and distressed debt trader](https://www.financedigest.com/traders-ramp-up-bets-on-75-basis-point-ecb-sept-hike-bond-yields-jump.html "Traders ramp up bets on 75 basis-point ECB Sept hike, bond yields jump") at the likes of JP Morgan and Credit Agricole, he founded a start-up with the aim of transforming the property industry with a centralised platform that makes the most of new technology.

“The whole property transaction process was fragmented and stressful” says Babek. “The OneDome technology gives everyone access to a single platform, meaning that buyers can do their research, purchase, [procure conveyancing and financing](https://www.financedigest.com/trouble-in-paradise-the-great-procurement-and-finance-disconnect.html "Trouble in paradise: the great procurement and finance disconnect") all under one login. Better still, they can use an established high-street agent, who was previously unable to offer this technology”.

After launching in April 2016, OneDome recently raised £3m in ‘Series A’ investment from a group of high profile angel investors, and Babek is passionate about the [role of technology start-ups in transforming](https://www.financedigest.com/the-root-of-all-good-sustainabilitys-role-in-digital-transformation.html "The Root of All Good: Sustainability’s role in Digital Transformation") systems that no longer offer a great customer experience: “I don’t like the phrase disruption. Technology has the ability to make everything easy and better for the customer. There is nothing to fear from offering a superior customer experience”.

![One Dome Press Release](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/1-1736843636007-compressed.jpg)

One Dome Press Release

Deepak Ravindran is another entrepreneur who saw an outdated system, and a [way to change](https://www.financedigest.com/the-future-of-retail-and-the-ways-that-retail-has-changed-for-consumers-during-the-pandemic.html "The future of retail and the ways that retail has changed for consumers during the pandemic") it. Along with his wife Emilie Vanpoperinghe, he co-founded ODDBOX, a ‘wonky fruit and veg box’ in 2016 after thirteen years in financial services, in a bid to help reduce the amount of [food waste](https://www.financedigest.com/ikeas-restaurants-has-more-than-halved-food-waste-since-2017.html "IKEA’s restaurants has more than halved food waste since 2017") in the UK. Promoting local produce and working with [food](https://www.financedigest.com/britains-binge-on-cheap-food-is-over-biggest-chicken-producer-says.html "Britain’s binge on cheap food is over, biggest chicken producer says") banks to distribute any leftover produce, the company deliver their boxes to both homes and offices – which will hopefully one day include the big businesses they left behind.

However, its not just men blazing the trail when it comes to leaving the City behind for the start-up life. While women make up just 7 per cent of the FTSE 100 CEOs (an increase of 1% since 2016) the number of female business owners has soared by 45 per cent since 2013 [according to research](https://www.financedigest.com/senior-leaders-more-at-risk-of-burnout-than-ceos-according-to-new-research.html "Senior leaders more at risk of burnout than CEOs, according to new research") by Aston University, a move which is finally helping to narrow the ‘enterprise gap’ between male and female company owners across the UK.

_London’s WeWork co-working space – an alternative to the traditional office environment_

One of these new business owners is Ariana Alexander-Sefre, who made the leap from Events Marketing at Citi [Private Bank](https://www.financedigest.com/gucci-banks-on-private-salons-for-the-ultra-rich-to-revive-sales.html "Gucci banks on private ‘salons’ for the ultra-rich to revive sales") in New York to co-founding Sweat & Sound, an immersive, live music fitness events company based in London, while Charlotte Sweeney gave up an Investment Banking career to found her own consultancy business – and was awarded an OBE in the process.

![One Dome Press Release](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/one-dome-1736843635933-compressed.jpg)

One Dome Press Release

In the case of Danielle Kendall, former IT Engineer at Lockton Companies and founder of Team Hen, her entire team are women, a number of whom also left their city careers behind to realise their start-up dreams while enjoying a more flexible lifestyle.

It was this flexibility and the chance to incorporate family life into her work that inspired her to found a start-up in the first place: “ I never envisaged leaving the job I loved, but I wasn’t offered any flexibility in my roll, and with the cost of full time childcare and the commute it simply didn’t add up. I left my job in the city and concentrated full time on Team Hen in 2014, and today we employ a team of five. We’ve grown rapidly over the [last 3 years](https://www.financedigest.com/crypto-investors-step-up-risk-management-after-last-years-meltdowns.html "Crypto investors step up risk management after last year’s meltdowns") and now ship worldwide and wholesale directly to Amazon, as well as selling on NotOnTheHighStreet and via our own website”.

_For more information on BabekIsmayil or OneDome, please contact_ [_Irina.Donciu@OneDome.com_](mailto:Irina.Donciu@OneDome.com) _._


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