# Female Founders Top Advice for International Women’s Day
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2022-03-06
Category: BUSINESS
Category URL: https://financedigest.com/category/business
Meta Title: Inspiring Female Founders Creating Sustainable Beauty Brands
Meta Description: Learn how Ericka Rodriguez, Anna Brightman, Suzie & Olivia Gillespie, and Laurie Mias are revolutionizing the beauty industry with their eco-friendly and
URL: https://financedigest.com/female-founders-top-advice-for-international-womens-dayhtml

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Ericka Rodriguez

**Ericka Rodriguez, founder of** [**Axiology**](http://www.axiologybeauty.com)– after finding out most lipsticks contained animal products and by-products, Ericka started creating her own lipsticks in her kitchen, which became very popular and Axiology was born! She is an inspiration to women who want to create a business yet be true to themselves. Axiology is PETA approved, repurposes rubbish found on the beaches in Bali and will soon be 100% plastic-free, zero waste. She is the nicest human, she babysits pigs on the weekends!

Ericka’s top advice: “Find people you can [talk to and bounce ideas](https://www.financedigest.com/toshiba-in-talks-with-four-investment-firms-for-strategic-ideas-sources.html "Toshiba in talks with four investment firms for strategic ideas -sources") off of. Ask [everyone you know](https://www.financedigest.com/a-beginners-guide-the-trading-terms-everyone-needs-to-know.html "A beginner’s guide – the trading terms everyone needs to know") to tell you about their life and just listen. Ask the owner of your local bookstore what it’s like to [run a business](https://www.financedigest.com/4-signs-you-have-what-it-takes-to-run-a-business.html "4 Signs You Have What It Takes to Run a Business"), talk to the friend of a friend who owns a tea company, chat with the tour guide next time you’re on vacation. It’s amazing how hearing other [people’s](https://www.financedigest.com/life-post-brexit-people-must-take-precedent.html "Life post Brexit – people must take precedent") stories can help you clarify what you want to do with your life.”

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Anna Brightman

**Anna Brightman, co-founder of** [**UpCircle**](http://www.upcirclebeauty.com)– she founded UpCircle with her brother and they now repurpose over 10 ingredients which would usually go to landfill – so far they have saved over 400 tonnes! Her ambition to save as much as possible from going to waste, whilst creating amazing skincare and a truly circular economy is truly inspirational

Anna’s top advice: “No one knows your business, your personality or your life like you do, so [trust your instinct](https://www.financedigest.com/trusting-your-gut-how-to-harness-the-power-of-your-business-instincts.html "Trusting your gut: how to harness the power of your business instincts"). There’s no harm in listening, but you don’t have to take everyone’s advice and run with it! Instead, be bold, have conviction and don’t be afraid to be the first to do something.”

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Suzie Gillespie

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Olivia Gillespie

**Suzie and Olivia Gillespie, founders of** [**Moo & Yoo**](http://www.mooandyoo.com)– mother and daughter team. Suzie owns her own salon but couldn’t find quality hair [products that were sustainable so created](https://www.financedigest.com/4-tips-for-creating-a-calm-workspace-to-boost-productivity.html "4 tips for creating a calm workspace to boost productivity") their own! Empowering women is at the core of what they do. Their Marula Oil is from a Fairtrade women’s collective in Africa, [giving women](https://www.financedigest.com/giving-women-the-power-to-make-money-and-take-control-of-their-destiny.html "Giving women the power to make money and take control of their destiny") a purpose and a vital economic lifeline. For IWD, they are donating to their local women’s refuge to support in [need](https://www.financedigest.com/5-reasons-why-women-need-to-get-into-property-investing.html "5 Reasons why women need to get into property investing") women and children

Suzie’s top advice: “Women [need](https://www.financedigest.com/fintech-needs-women-5-reasons-why-this-is-the-place-to-be.html "Fintech needs women – 5 reasons why this is the place to be") to support each and work together.  Some of our most [successful collaborations have been with other female owned businesses](https://www.financedigest.com/acca-sets-out-magnificent-seven-attributes-vital-to-success-in-modern-business.html "ACCA Sets Out ‘Magnificent Seven’ Attributes Vital to Success in Modern Business"). Too many women suffer from [imposter syndrome](https://www.financedigest.com/three-strategies-for-beating-back-imposter-syndrome.html "Three Strategies For Beating Back Imposter Syndrome ") and feel they haven’t earned the right to be where they are so be confident and believe in yourself. [Don’t be afraid to step](https://www.financedigest.com/dont-miss-this-step-in-the-inventing-process.html "Don’t Miss This Step in the Inventing Process") outside your comfort zone, this is where we grow the most.  It can feel uncomfortable but real growth occurs only when we are [challenged and when things](https://www.financedigest.com/three-things-to-ask-your-management-team-and-accounts-payable-vendor-to-overcome-your-ap-challenges.html "Three things to ask your management team and accounts payable vendor to overcome your AP challenges") are not always going smoothly. Self care is a priority.  Make sure you take time to prioritise your own physical and [mental health](https://www.financedigest.com/how-to-protect-your-employees-mental-health-while-remote-working.html "How to protect your employees’ mental health while remote working") as unless you are rested and fully charged, you will not be able to run your business to its full potential.”

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Laurie Mias

**Laurie Mias, founder of** [**MONO skincare**](http://www.monoskincare.com) – Laurie has founded a few successful businesses in her lifetime so far, all whilst raising her two children. MONO is a true innovation, the world’s first skincare tablet which [saves on water](https://www.financedigest.com/5-simple-ways-in-which-your-business-can-save-water.html "5 simple ways in which your business can save water"), a precious resource which is essentially wasted in most skincare, when we can just get it out of our taps!

Laurie’s top advice: “In the past I realised I had to [say NO when I started asking myself « would this happen](https://www.financedigest.com/who-is-stormy-daniels-and-what-did-she-say-happened-with-trump.html "Who is Stormy Daniels and what did she say happened with Trump?") to me if I was a man? » But also I often realise what defines me is not my job, nor my [responsibilities nor my position](https://www.financedigest.com/lumen-registers-increased-views-and-more-positive-response-to-ads-using-seenthis-technology.html "Lumen registers increased views and more positive response to Ads using SeenThis Technology") in a company.. what defines me, who I am really is: a mum, a girlfriend, a sister…my soul and what I made of it is what defines me; we are what we feel, what we vehicle, what we decide to be. Let’s not ashamed of doing what you feel is right in our heart, let’s trust our guts; because at least you will [live the life](https://www.financedigest.com/how-to-live-an-extraordinary-life.html "How to Live an Extraordinary Life") that you chose with no regrets.

It always seems impossible until it’s done. (Love this quote).

![](https://prod.superblogcdn.com/site_cuid_cm5qst7v3003gwirgwqtxn8i8/images/kassi-emadi-1736815992923-compressed.jpg)

Kassi Emadi

**Kassi Emadi, founder of** [**nuddy**](http://www.nuddy.co.uk) – on a mission to make soap bars cool again and give people as many plastic-free options as possible, Kassi was only 24 when she started, taking on the ‘big boys’ and has just launched into Sainsburys! She is award-winning and has huge aspirations for the brand, which has definitely succeeded in making soap super-cool again!

Kassi’s top advice: “Always be unapologetically yourself. In life, in business. No success is worth sacrificing your soul, ethics and morals for. Stick to your guns and be true to yourself. People will always respect that and in the long term you’ll come off better.”


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