# DevOps: The Secret Tool that’s Transforming Financial Services
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2022-11-22
Category: FINANCE
Category URL: https://financedigest.com/category/finance
Meta Title: The Future of Financial Services: Global Connectivity and
Meta Description: Discover how financial institutions are adapting to provide more digital capabilities and personal customer service in the ever-evolving financial landscape.
URL: https://financedigest.com/devops-the-secret-tool-thats-transforming-financial-serviceshtml

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_By_ **_Tim Johnson,_** _CloudBees_

A decade from now, financial services organisations and operations are going to be a far cry from their current counterparts. As they embrace trends to offer more digital capabilities to a global population, [financial institutions will also need to focus on customer service](https://www.financedigest.com/how-crowdsourcing-can-help-drive-the-benefits-of-advanced-analytics-in-financial-services.html "HOW CROWDSOURCING CAN HELP DRIVE THE BENEFITS OF ADVANCED ANALYTICS IN FINANCIAL SERVICES") and keeping things personal. The [financial world](https://www.financedigest.com/tomorrows-world-how-cloud-computing-will-impact-the-financial-services-sector-in-2016.html "TOMORROW’S WORLD: HOW CLOUD COMPUTING WILL IMPACT THE FINANCIAL SERVICES SECTOR IN 2016") will be dealing with more players than ever, which means navigating more security threats than ever before. It’s a tough balance to strike, and FinServ companies are going to need the right [technology partners to make the transformation](https://www.financedigest.com/7-ways-cloud-technology-can-transform-business-finances.html "7 ways cloud technology can transform business finances") successful.

**Global connection. Personal attention.**

[Financial services](https://www.financedigest.com/as-hackers-declare-cyberwarfare-financial-services-cannot-afford-to-be-complacent.html "As hackers declare cyberwarfare, financial services cannot afford to be complacent") are becoming more accessible to more people at a historic rate. Perhaps the most visible result of this trend is the rise of cryptocurrency. Going forward, we will likely see that trend grow into an even more standard globalisation of currency, such as a digital currency unlimited by geo-political boundaries. What [Bitcoin and the Euro have started may be a path toward a truly connected global economy with financial opportunities we couldn’t have even dreamed of just a few years](https://www.financedigest.com/cryptoverse-bitcoin-digs-in-for-a-bumpy-new-year.html "Cryptoverse: Bitcoin digs in for a bumpy new year") ago.

Perhaps ironically – but not surprisingly – the opposite of global banking is also on the rise in [financial services](https://www.financedigest.com/what-can-we-learn-from-financial-services-security.html "What can we Learn from Financial Services Security?"). Customers aren’t just looking for convenience and lucrative opportunities; they also want to experience a personal connection with their [financial institutions](https://www.financedigest.com/3-ways-financial-institutionscan-leverage-live-engagement-on-social-media.html "3 ways financial institutions can leverage Live Engagement on social media"). As digital capabilities grow, we may see a resurgence of the brick-and-mortar branch, where people can [physically go to get personalized service](https://www.financedigest.com/73-of-employees-in-the-banking-and-financial-services-industries-are-looking-for-better-physical-and-mental-wellbeing-support-in-the-workplace.html "73% of employees in the banking and financial services industries are looking for better physical and mental wellbeing support in the workplace") and hands-on instruction.

Think of how an Apple Store is always packed, yet customers  can [call a rep or schedule an online](https://www.financedigest.com/uk-opposition-calls-for-better-online-protections-for-children.html "UK opposition calls for better online protections for children") appointment at any time. AI is consistently getting better at handling expertise and logistics, but humans are wired to seek belonging, and the finance world could create some serious [brand loyalty by turning](https://www.financedigest.com/is-the-tide-turning-for-chinese-brands-overseas.html "IS THE TIDE TURNING FOR CHINESE BRANDS OVERSEAS?") in-person services into don’t-miss opportunities for their customers.

**Digital migration for both currency and customers**

No one is surprised to see the [rise of digitisation](https://www.financedigest.com/make-way-for-the-rise-of-the-finance-super-apps-consolidation-of-financial-digitisation-tools-platforms.html "Make way for the rise of the Finance Super Apps – Consolidation of Financial Digitisation Tools & Platforms") in the FinServ industry. We are seeing [economies go increasingly cashless](https://www.financedigest.com/going-cashless-the-developing-digital-economy.html "Going Cashless — The Developing Digital Economy"), with street performers touting card readers and shoppers making payment without making contact. Peer-to-peer lending and microloans are [available on mobile and more digital](https://www.financedigest.com/igtb-launch-digital-transaction-banking-available-as-saas.html "iGTB launch Digital Transaction Banking available as SaaS") wallets are being used each day.

What may be more surprising to [finance folks will be the rise of more people playing the ‘developer’ role](https://www.financedigest.com/theres-nothing-artificial-about-the-role-of-ai-and-data-in-the-finance-industry.html "There’s nothing artificial about the role of AI and data in the finance industry "). With more users utilising online finance apps, more people will be taking part in the entire process. First, [finance experts will weigh in on development](https://www.financedigest.com/what-skills-and-areas-of-knowledge-should-finance-teams-develop-during-2023.html "What Skills and Areas of Knowledge Should Finance Teams Develop During 2023? "), but eventually customers themselves will play a role in creating their own digital experiences. Users will be able to design their own loans, single-handedly curate a portfolio, and access tools previously only used by a few financial wizards.

We’ll also see a surge in end-to-end user involvement as customers weigh in on how they want their [banking experience](https://www.financedigest.com/transforming-the-banking-experience-to-be-mobile-first-and-people-centric.html "Transforming the banking experience to be mobile-first and people-centric") to be and take it upon themselves to curate it. Developers will be taking direction from more people than ever, and those users will be putting the tools developers create into play in their own personal ways.

**More involvement means more security needs.**

With users doing more things, [financial institutions](https://www.financedigest.com/the-future-of-financial-institutions-in-2023.html "The Future of Financial Institutions in 2023") are going to need increased regulation. Compliance like it is [today will be impossible because the current process just won’t be able to keep up with the future system’s](https://www.financedigest.com/from-fragmented-systems-to-unified-cpm-unicredit-prepares-for-todays-finance-challenges.html "FROM FRAGMENTED SYSTEMS TO UNIFIED CPM – UNICREDIT PREPARES FOR TODAY’S FINANCE CHALLENGES") demands. To do so, [automated compliance](https://www.financedigest.com/red-box-recorders-launches-worlds-first-automated-audio-recording-compliance-verification-tool.html "RED BOX RECORDERS LAUNCHES WORLD’S FIRST  AUTOMATED AUDIO-RECORDING COMPLIANCE VERIFICATION TOOL") will be a must.

Financial institutions will need to embrace continuous compliance, where [regulation is baked into the entire software delivery](https://www.financedigest.com/bahamas-regulator-holds-ftx-assets-pending-delivery-to-customers-creditors.html "Bahamas regulator holds FTX assets pending delivery to customers, creditors") process. Continuous compliance ensures that software is constantly [monitored and updated to meet regulation](https://www.financedigest.com/swiss-regulator-monitoring-banks-and-insurers-after-svb-collapse.html "Swiss regulator monitoring banks and insurers after SVB collapse") standards. With more users causing more breaches as they take a very active role in [digital banking](https://www.financedigest.com/the-journey-towards-a-digital-bank-five-major-stages-to-successful-banking-digitalisation.html "THE JOURNEY TOWARDS A DIGITAL BANK – FIVE MAJOR STAGES TO SUCCESSFUL BANKING DIGITALISATION"), regulators won’t be able to keep up without automation.

In fact, regulators will likely need to take a more active role in the design [process to help build](https://www.financedigest.com/li-cycle-to-build-french-battery-processing-facility.html "Li-Cycle to build French battery processing facility") in compliance from the get-go. This, along with the right software delivery partners, will [remove some of the “shift left” burden that is being placed on developers to factor in compliance](https://www.financedigest.com/fintechs-must-remove-security-and-compliance-friction-to-unlock-new-growth.html "Fintechs Must Remove Security and Compliance Friction to Unlock New Growth") from stage one. Regulators will move from being faceless entities to involved partners with a say in the entire software delivery process.

**Tech partners that enable transformation**

As [financial services](https://www.financedigest.com/boom-or-bust-how-the-financial-services-sector-is-coping.html " Boom or Bust: how the financial services sector is coping") institutions navigate these changes, they need to adopt the right technology partners to help them reach their goals successfully. [Partnering with the right software delivery solution means enabling continuous compliance](https://www.financedigest.com/red-box-and-bloomberg-partner-to-provide-comprehensive-record-keeping-and-trade-reconstruction-services-for-financial-compliance.html "Red Box and Bloomberg Partner to Provide Comprehensive Record Keeping and Trade Reconstruction Services for Financial Compliance") and allowing companies to grow and adapt without sacrificing security.

Shifting to continuous compliance also gives greater visibility into and control of software delivery, which in turn makes digital [offerings more flexible](https://www.financedigest.com/britain-urges-banks-to-offer-mortgage-flexibility-in-cost-of-living-crisis.html "Britain urges banks to offer mortgage flexibility in cost-of-living crisis"), responsive, and user-friendly. It provides a continuous, up-to-date, holistic picture of the software delivery life cycle – which will be essential with the number of users expected in the future.

This [process also removes the dreaded “compliance tax” where organisations are paying people to maintain compliance](https://www.financedigest.com/solvency-ii-pushing-existing-systems-and-processes-harder-is-not-enough-for-compliance.html "Solvency II: pushing existing systems and processes harder is not enough for compliance"), instead of putting them to work in value-generating roles. Continuous compliance frees up more time for organisations to focus on innovation, customer service, and making the most of the other [trends that are on the rise in the world of financial services](https://www.financedigest.com/trends-in-the-financial-service-landscape-and-the-impact-on-fraud.html "Trends in the financial service landscape and the impact on fraud").

Things are changing at a breakneck pace in the world of finance, and [financial institutions are poised to completely overhaul how people manage wealth by 2030 – with](https://www.financedigest.com/post-brexit-uk-workers-can-have-financial-security.html "Post Brexit – UK workers CAN have financial security") the right technology, that is.


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