# Can crowdfunded property turn rundown neighborhoods around?
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2022-09-30
Category: NEWS
Category URL: https://financedigest.com/category/news
Meta Title: How Crowdfunded Real Estate Saved a Washington, D.C. Corner Store
Meta Description: Discover how residents of a quiet neighborhood in Capitol Hill mobilised to save Mott&#039;s Market, showcasing the power of community-led real estate
URL: https://financedigest.com/can-crowdfunded-property-turn-rundown-neighborhoods-aroundhtml

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By Carey L. Biron

WASHINGTON (Thomson Reuters Foundation) – When residents of a quiet neighborhood in Washington D.C. heard their century-old corner store would be shut down and sold, they reeled in disbelief for a few [days – then went all out to save](https://www.financedigest.com/investing-in-a-first-party-data-strategy-can-save-the-day-for-retailers.html "Investing in a first-party data strategy can save the day for retailers") it.

“It’s always been here,” said Christine Campbell, 57, a third-generation resident whose home is just down the street from Mott’s Market.

Mott’s, she said, was stitched into her daily routine, as it was for many in her Capitol Hill neighborhood.

From any memory I have, it was running to the corner store to pick up bread, pick up milk â€“ just all of the basics,” she told the [Thomson Reuters](https://www.financedigest.com/thomson-reuters-keeps-outlook-but-wary-of-slowing-economy.html "Thomson Reuters keeps outlook, but wary of slowing economy") Foundation, standing outside the small, two-story brick building, its door locked since March.

That door may soon be unbolted.

Next week, Campbell and about 40 other investors get to buy the building, after a blitzkrieg of yard signs, online campaigning and door-to-door mobilization.

“It was really leapfrogging from one person’s set of neighbors and friends to another person’s neighbors and friends,” said Michael Skinner, 48, a leader of the effort.

“It took a crowd of people.”

The Capitol Hill campaign was a labor-intensive one-off, but the idea of harnessing small-scale investors for real estate development is gaining momentum nationally, boosted by digital platforms and federal [rule changes](https://www.financedigest.com/uk-watchdog-warns-crypto-firms-to-prepare-for-advertising-rule-change.html "UK watchdog warns crypto firms to prepare for advertising rule change") that that green-lit such financing then raised the cap on what developers could raise.

Backers say the approach [opens](https://www.financedigest.com/one-minute-to-midnight-says-johnson-as-climate-conference-opens.html "“One minute to midnight” says Johnson as climate conference opens") up real estate investing to a broader pool of buyers and gives locals a say in neighborhood investments – and a stake in any profits, too.

It draws elusive finance to offbeat projects and often marginalized female and minority developers, said Molly McCabe, chief executive of HaydenTanner, an investor [advisory firm](https://www.financedigest.com/aon-announces-agreement-to-acquire-risk-management-firm-creating-a-comprehensive-cyber-risk-management-advisory-group.html "Aon announces agreement to acquire risk management firm, creating a comprehensive cyber risk management advisory group").

[“Real estate has traditionally been left to those who already have money](https://www.financedigest.com/u-s-money-reserve-reviews-real-talk-about-diversifying-with-precious-metals.html "U.S. Money Reserve Reviews: Real Talk About Diversifying With Precious Metals") to make more money. And crowdfunding gives you a platform to democratize that,” she said.

This is one way to really [ensure the community](https://www.financedigest.com/strategic-budgeting-ensures-success-of-community-support-programs.html "Strategic Budgeting Ensures Success of Community Support Programs") gets to participate and benefit from what’s being created, and to have a sense of ownership.

HAVE OWNERSHIP

Crowdfunded [real estate took off after a law change went into effect](https://www.financedigest.com/gold-london-real-estate-and-the-theresa-may-effect.html "GOLD, LONDON REAL ESTATE AND THE THERESA MAY EFFECT") in 2016 that liberated U.S. investments from the books of accredited advisers, opening deals to new players.

Globally, crowdfunded [real estate](https://www.financedigest.com/ab-property-marketing-appointed-to-represent-spanish-real-estate-law-specialists-fuster-associates.html "AB Property Marketing appointed to represent Spanish Real Estate Law specialists Fuster& Associates") is expected to grow to nearly $869 billion in 2027 from $13.2 billion in 2018, according to market researchers Facts and Factors Research.

Lyneir Richardson, a real estate [developer and chief](https://www.financedigest.com/crypto-firms-will-develop-offshore-without-clear-us-rules-coinbase-chief-says.html "Crypto firms will develop ‘offshore’ without clear US rules, Coinbase chief says") executive of Chicago TREND, a social enterprise, took his first dive into crowdfunding last year.

He crowdfunded part of the purchase of Walbrook Junction, a 40-year-old shopping center in Baltimore that he said was once a center of the Black community but has seen major decline.

Now the idea is to resuscitate Walbrook Junction and breathe [life and wealth back](https://www.financedigest.com/trump-charges-bring-new-york-zombie-case-back-to-life.html "Trump charges bring New York ‘zombie case’ back to life") into a rundown neighborhood.

Richardson held more than 60 meetings with religious groups, parents, senior citizens and other locals to spread the word.

Eventually, 130 Black investors wrote checks ranging from $1,000 to $50,000, Richardson said – and “nine in 10 are individuals that care about the neighborhood or have some connection to the neighborhood.”

He is also applying for city funding and says the crowdfunding will help: “It’s me and 130 local Black [investors saying it’s important](https://www.financedigest.com/despite-the-headwinds-investors-have-important-reasons-to-be-cheerful.html "DESPITE THE HEADWINDS, INVESTORS HAVE IMPORTANT REASONS TO BE CHEERFUL") for neighborhood revitalization.

Social entrepreneur Jeff Billingsley said he jumped at the opportunity to invest in Walbrook Junction – as did a relative, after he [shared details on social](https://www.financedigest.com/uks-bellway-to-buy-back-shares-hike-social-housing-output.html "UK’s Bellway to buy back shares, hike social housing output") media.

People normally don’t [know about things](https://www.financedigest.com/3-things-you-didnt-know-about-trading.html "3 Things you didn’t know about trading") of this nature happening in communities of color. This is a [solution to have ownership in something you can say is helping to improve the economy of urban communities,”](https://www.financedigest.com/peppermint-technology-revamps-communications-with-via-voice-solution.html "PEPPERMINT TECHNOLOGY REVAMPS COMMUNICATIONS WITH VIA VOICE SOLUTION") said the 54-year-old.

‘IN YOUR OWN BACKYARD’

A few miles east, Joanna Bartholomew also used crowdfunding to [raise capital](https://www.financedigest.com/shares-in-monte-dei-paschi-plunge-14-after-capital-raise.html "Shares in Monte dei Paschi plunge 14% after capital raise") for Aruka Midway, hoping to restore a run of 23 Baltimore row houses that have sat vacant for decades.

We did it with the purpose of showing people you can have a stake in the neighborhoods you’re from, or neighborhoods that remind you of where you grew up,” said Bartholomew, [chief executive of O’Hara Developments](https://www.financedigest.com/global-economic-crisis-strangling-progress-for-poor-warns-u-n-development-chief.html "Global economic crisis strangling progress for poor, warns U.N. development chief").

“That you’re able to invest in your own backyard.”

It was her first try at crowdfunding – Bartholomew said it took way more work but brought in nearly 80 new backers.

Both Bartholomew and Richardson raised capital through an [online platform called](https://www.financedigest.com/uk-opposition-calls-for-better-online-protections-for-children.html "UK opposition calls for better online protections for children") Small Change, which architect and urban designer Eve Picker launched in 2016.

The platform has helped [raise $11 million](https://www.financedigest.com/ride-hailing-app-cabify-raises-110-million-for-expansion-in-latam-spain.html "Ride-hailing app Cabify raises 0 million for expansion in LatAm, Spain") to build housing for homeless people, turn empty buildings into corner shops, put retail in food deserts “and everything in between”, she said.

Over half the developments are owned by women or minorities, Picker said, and most would not have drawn traditional capital backing, which generally prioritizes quick returns.

“Projects like these require patient money and a long-term hold,” she said. “You have to wait while the neighborhood catches up.”

Still, crowdfunded real estate [remains a niche business](https://www.financedigest.com/iran-open-for-business-but-caution-remains-the-watchword.html "Iran: ‘open for business’ – but caution remains the watchword"), with developers limited in how much they can raise.

Some platform-based [investing has also drawn fire for snapping up housing for investors](https://www.financedigest.com/investment-inspection-trips-bring-liverpool-to-life-for-asian-property-investors.html "Investment Inspection Trips bring Liverpool to life for Asian property investors") rather than for home buyers.

NEIGHBORHOOD SCALE

In Los Angeles, a crowdfunding platform called Fundrise is [seeking to corral investors](https://www.financedigest.com/investors-seek-higher-returns-as-catastrophe-bond-issuance-slows-during-q2-according-to-aon-study.html "INVESTORS SEEK HIGHER RETURNS AS CATASTROPHE BOND ISSUANCE SLOWS DURING Q2, ACCORDING TO AON STUDY") to revitalize an entire neighborhood.

Unlike Small Change, which acts only as a platform, Fundrise [raises money for its own development work](https://www.financedigest.com/uk-based-bitfount-raises-5m-seed-to-streamline-collaboration-between-organisations-working-with-sensitive-datasets.html "UK-based Bitfount raises M seed to streamline collaboration between organisations working with sensitive datasets.").

We build new housing, we redevelop under-utilized budlings, we develop and add productivity, and then the investors get the benefit of that,” said [chief operating officer](https://www.financedigest.com/iris-software-group-names-matt-tuson-as-chief-revenue-officer.html "IRIS Software Group names Matt Tuson as Chief Revenue Officer") Brandon Jenkins.

After a decade in business, it has nearly 350,000 [investors and $3 billion in equity](https://www.financedigest.com/uk-investors-add-1-2-billion-to-equity-funds-in-march-calastone.html "UK investors add .2 billion to equity funds in March – Calastone"), he said.

In the Los Angeles neighborhood of West Jefferson, Fundrise has [purchased a dozen properties](https://www.financedigest.com/questions-to-ask-yourself-before-purchasing-an-investment-property.html "Questions To Ask Yourself Before Purchasing An Investment Property") and is redeveloping them into spaces that can host restaurants, bookstores, creative businesses and more.

More than 20,000 investors are involved in what the company estimates will be a decade-long, $120 [million project](https://www.financedigest.com/sse-to-invest-122-million-in-scottish-pumped-hydro-project.html "SSE to invest 2 million in Scottish pumped hydro project"), he said.

We have a lot of [investors who live in Los Angeles](https://www.financedigest.com/mark-lyttleton-what-is-an-angel-investor.html "Mark Lyttleton: What Is an Angel Investor?") and love that they understand where these projects are,” Jenkins said.

Others don’t and are in it for the investment return, but they tend to have a little more pride of [ownership in what they’re investing](https://www.financedigest.com/sainsburys-pays-524-million-for-full-ownership-of-store-investment-vehicles.html "Sainsbury’s pays 4 million for full ownership of store investment vehicles") in,” he said.

Back in Washington, Mott’s Market supporters echoed those sentiments; nobody is [expecting to hit](https://www.financedigest.com/uks-dominos-expects-tech-investments-to-hit-2023-profit.html "UK’s Domino’s expects tech investments to hit 2023 profit") jackpot.

“We knew there was no quick return,” Campbell said. “We were all investing in community.”

Originally published on:

(Reporting by Carey L. Biron; Editing by Lyndsay Griffiths. The Thomson Reuters Foundation is the charitable arm of Thomson Reuters. Visit https://context.news)


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