# Businesses seek better access to data to support environmental objectives, Bright Data Research Reveals
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2022-01-25
Category: BUSINESS
Category URL: https://financedigest.com/category/business
Meta Title: Research Reveals Demand for Increased Data But Highlights
Meta Description: Learn how businesses are utilising data to tackle climate change and achieve sustainable goals. Find out more from the latest research by Bright Data.
URL: https://financedigest.com/businesses-seek-better-access-to-data-to-support-environmental-objectives-bright-data-research-revealshtml

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_Research reveals demand for increased data but highlights transparency and sharing obstacles_

[Bright Data](https://brightdata.com/), the global industry leader in innovating solutions to make public web data accessible to all, has today released research that highlights the continued shift towards sustainability and the crucial role web data will play in this. Achieving sustainable goals is important for businesses, no matter the industry they operate in, and the research, carried out by [Vanson Bourne](https://www.vansonbourne.com/), found that almost two-thirds (60%) of businesses said environmental considerations are very important to the way their business operates.

Sustainability is now a clear cornerstone of environmental, social, and governance (ESG) commitments for businesses across the US and UK. Eight in 10 businesses revealed they are currently working with either public or [private partners to use data](https://www.financedigest.com/2023-fintech-prediction-secure-and-private-data-usage-is-key.html "2023 FinTech Prediction: Secure and Private Data Usage is Key") to help tackle climate change – with over a third (36%) working with local public authorities. In fact, central government departments are the most common partners for UK organizations (32%) to work with when it comes to using data to tackle [climate change](https://www.financedigest.com/exclusive-world-bank-seeks-more-funds-to-address-climate-change-other-crises-document.html "Exclusive-World Bank seeks more funds to address climate change, other crises -document").

This highlights the growing importance of [data when tackling sustainability challenges](https://www.financedigest.com/the-challenge-of-keeping-data-secure-why-in-house-security-isnt-enough.html "The challenge of keeping data secure: why in-house security isn’t enough"), and due to the large amounts of publicly available web data being generated every day, this trend will continue to grow. However, despite the promise that data-sharing brings, over half of businesses (55%) don’t have access to the right [data to make the necessary decisions](https://www.financedigest.com/wage-data-dents-dollar-recovery-before-fed-rate-decision.html "Wage data dents dollar recovery before Fed rate decision") when it comes to environmental considerations. As a result, 64% of organizations recognize that having staff with time and budget dedicated to improving access to [data would help meet their green](https://www.financedigest.com/leaders-recognise-the-importance-of-green-transport-at-cop27-but-we-need-data.html "Leaders recognise the importance of green transport at COP27, but we need data") objectives.

When it comes to the willingness to [share company-generated data](https://www.financedigest.com/shares-steady-dollar-gains-ahead-of-u-s-inflation-data.html "Shares steady, dollar gains ahead of U.S. inflation data"), the research also showed a reluctance from businesses in both regions. This is particularly an issue in the UK, where organizations are more apprehensive about [sharing environment-related organizational data](https://www.financedigest.com/who-urges-china-to-share-specific-data-regularly-on-covid-situation.html "WHO urges China to share specific data regularly on COVID situation") with researchers or the public. Almost a quarter of businesses surveyed in the UK (24%) reported there would be a possibility of them [sharing such data](https://www.financedigest.com/shares-slip-yields-rise-as-u-s-data-sparks-rate-hike-concerns.html "Shares slip, yields rise as U.S. data sparks rate hike concerns"), but they would need to know more information first. Meanwhile, 11% of US respondents agreed that they’d be hesitant to do so without knowing more.

**Further key findings found:**

- Only 31% of UK organizations [say they have all the access to the data](https://www.financedigest.com/frances-thales-says-hackers-claim-to-have-stolen-data.html "France’s Thales says hackers claim to have stolen data") (external & internal) they need to make good decisions with considerations to the environment, compared to 54% of US organizations.

- 46% of US organizations said they are completely transparent and provide all the [data they have on the environmental impacts of their business](https://www.financedigest.com/how-can-financial-institutions-make-the-most-of-data-for-their-business.html "HOW CAN FINANCIAL INSTITUTIONS MAKE THE MOST OF DATA FOR THEIR BUSINESS?   ") to clients/customers. Only 31% of UK organizations said the same.

- Local councils or local government departments are the most common partners for US organizations (42%) to work with when it comes to using [data to tackle climate change](https://www.financedigest.com/stocks-dollar-little-changed-as-inflation-data-sends-mixed-signals.html "Stocks, dollar little changed as inflation data sends mixed signals").

“Data plays an important role in achieving sustainability goals, but for this to be successful, businesses, the public sector, and [governments must](https://www.financedigest.com/2016-must-be-the-year-of-board-level-transparency-and-good-governance.html "2016 must be the year of board level transparency and good governance") make the most of the data being generated,” commented Or Lenchner, CEO, Bright Data. The UK government has begun this journey with early progress made on its National [Data Strategy](https://www.financedigest.com/investing-in-a-first-party-data-strategy-can-save-the-day-for-retailers.html "Investing in a first-party data strategy can save the day for retailers"). However, more progress must continue to be made in 2022, and external as well as internal [data sources should be utilized to reach the necessary environmental goals and achieve greater](https://www.financedigest.com/keeping-data-connected-for-greater-business-value.html "Keeping Data Connected for Greater Business Value") sustainability. [Data is at the heart of almost every industry](https://www.financedigest.com/theres-nothing-artificial-about-the-role-of-ai-and-data-in-the-finance-industry.html "There’s nothing artificial about the role of AI and data in the finance industry ") sector’s decision-making process, and it must be utilized to its full potential to meet ESG objectives,” he concluded.

The Bright Initiative by Bright [Data partners with academic institutions](https://www.financedigest.com/use-case-centric-data-management-why-it-is-the-future-of-data-management-for-financial-institutions.html "Use Case centric data management – Why it is the future of data management for financial institutions"), governments, and businesses worldwide to promote public wellbeing, environmental causes, and data-driven skill sets through education and research.

To learn more about how data is playing a role in the fight against climate change or to join The Bright Initiative, visit: [https://brightinitiative.com/](https://brightinitiative.com/)

**This is a Sponsored Feature.**


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