# Adnami appoints senior executives in French and German speaking markets as hiring spree continues
Author:  Pal Sinha, Barnali 
Author URL: https://financedigest.com/author/pal-sinha-barnali
Published: 2023-01-19
Category: BUSINESS
Category URL: https://financedigest.com/category/business
Meta Title: Adnami Appoints New Partnership and Agency Directors Across
Meta Description: Adnami expands with new key appointments across Europe - focusing on high-impact ad formats and continued growth in the region.
URL: https://financedigest.com/adnami-appoints-senior-executives-in-french-and-german-speaking-markets-as-hiring-spree-continueshtml

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_The appointments come as the high impact specialist continues its expansion across Europe_

**London, UK – 19th** **January 2023:** Ad tech company [Adnami](https://www.adnami.io/) has appointed Joffrey Cabau as Partnership Director, FR and Tom Dolling as Agency Sales Director, DACH as it continues to expand across Europe.

The news follows hot on the heels of the appointment of James Upson as Managing Director for UK and NL and Jeetesh Luhar as International Sales Director and as growing numbers of advertisers across the continent turn to Adnami’s high impact display and video formats.

Joffrey will focus on developing partnerships with brands and media agencies across France. He has over a decade of [experience in the media industry](https://www.financedigest.com/ais-role-in-the-finance-industrys-customer-experience.html "AI’s role in the finance industry’s customer experience"), most recently at ad agency, Gamned! and at [Alliance Gravity Data](https://www.financedigest.com/onespan-joins-national-cyber-security-alliance-data-privacy-day.html "OneSpan Joins the National Cyber Security Alliance on Data Privacy Day") Media. He has also held senior roles at Teads and Dunnhumby.

Joffrey says: _“It is always exciting to [launch new ad technology](https://www.financedigest.com/eseye-announces-breakthrough-iot-technology-with-launch-of-anynet-secure.html "Eseye announces breakthrough IoT technology with launch of AnyNet Secure™") and I believe Adnami is a true game-changer in our industry. Our product is [innovative and perfectly aligned with advertisers’ current and future](https://www.financedigest.com/future-cheque-clearing-model-places-emphasis-on-speed-and-innovation.html "FUTURE CHEQUE CLEARING MODEL PLACES EMPHASIS ON SPEED AND INNOVATION") needs. We offer high-impact formats which attract users’ attention and which we can [measure](https://www.financedigest.com/national-cinemedia-releases-first-cinema-attention-measurement-study-conducted-by-lumen-in-collaboration-with-dentsu.html "National CineMedia releases first cinema attention measurement study, conducted by Lumen in collaboration with dentsu") through Attentive CPM. Our commercial model also makes Adnami a highly competitive offering; allowing publishers to claw [home more working](https://www.financedigest.com/working-from-home-everyone-is-different.html "Working from home, everyone is different.") media, and brands to distribute more ad impressions.”_

Meanwhile, Tom will be focused on driving agency [business across German-speaking markets](https://www.financedigest.com/9-ways-to-present-your-business-marketing-pitch.html "9 Ways to Present your Business Marketing Pitch"). He has a successful track record in digital marketing, having worked in [sales at Adform and as senior project manager operations](https://www.financedigest.com/lumen-research-expand-us-operations-with-key-sales-and-customer-success-hires.html "Lumen Research expand US operations with key sales and customer success hires") at Sizmek, where he led WPP’s full-service management services project in the German market.

Tom says: _“KPIs are shifting and it’s no longer just about standard metrics. It’s also exciting to launch a product that helps agencies and [advertisers to simplify their processes around running programmatic](https://www.financedigest.com/cavai-and-mediamath-announce-global-partnership-to-deliver-conversational-advertising-programmatically.html "Cavai and MediaMath announce global partnership to deliver conversational advertising programmatically") video and high impact campaigns. Adnami [addresses a real need](https://www.financedigest.com/if-the-nation-backs-fintech-we-need-to-address-a-few-things.html "If the nation backs FinTech, we need to address a few things"), supporting agencies in their creative processes and enabling a better experience for the user.”_

Adnami CEO, Simon Kvist Gaulshøj, adds: _“We are delighted to be seeing such strong interest in both the French- and German-speaking [markets and to be able to continue](https://www.financedigest.com/spanish-market-continued-to-be-positive-during-2016-reports-taylor-wimpey-espana.html "“Spanish market continued to be positive during 2016” reports Taylor Wimpey España") to welcome top talent as we continue to scale. Tom and Joffrey are well aware that the successful collision of data, creativity and measurement is needed today more than ever and I look forward to [working with them closely as we continue](https://www.financedigest.com/despite-return-to-work-virtual-meetings-will-continue-to-disrupt-business-as-usual-in-finance.html "Despite Return to Work, Virtual Meetings Will Continue to Disrupt Business as Usual in Finance") to lead the charge on our journey to revolutionise media technology.”_

Adnami’s high [impact programmatic advertising solutions](https://www.financedigest.com/sap-boosts-brand-awareness-using-gumgums-high-impact-ad-formats-and-veritytm-gumgums-advanced-contextual-targeting-solution.html "SAP boosts brand awareness using GumGum’s high impact ad formats and VerityTM, GumGum’s advanced contextual targeting solution") are used by a growing portfolio of publishers, agencies and advertisers. With offices in Copenhagen, London, Stockholm, France, Finland and Germany the [team works with a diverse range of clients](https://www.financedigest.com/the-digital-voice-appointed-by-raft-of-new-clients-as-its-team-expands-by-270.html "The Digital Voice™ appointed by raft of new clients as its team expands by 270%"), including Amazon, American Express, BMW, Disney, Heineken and Samsung.

**For more information: simon@adnami.io**

**Website:** [**www.adnami.io**](http://www.adnami.io)

**About** [**Adnami**](https://www.adnami.io/) **:**

[Adnami’s high impact advertising platform delivers](https://www.financedigest.com/adnami-signs-agreements-with-schibsted-and-amedia-to-deliver-high-impact-ads-with-unparalleled-reach-across-the-nordics.html "Adnami signs agreements with Schibsted and Amedia to deliver high impact ads with unparalleled reach across the Nordics") astonishing ad experiences for consumers and accelerated returns for publishers and brands. Adnami’s technology-first approach to video and high impact advertising provides a scalable and [automated solution](https://www.financedigest.com/automated-intralogistics-material-handling-solutions-market-estimates-the-market-to-expand-at-14-cagr-through-2031.html "Automated Intralogistics Material Handling Solutions Market Estimates The Market to Expand at 14% CAGR through 2031") to run attention-grabbing and impactful advertising campaigns. The company launched in 2017, has [offices in 6 markets](https://www.financedigest.com/lumen-research-hires-senior-director-of-marketing-and-appoints-new-chief-operating-officer-and-chief-strategy-officer.html "Lumen Research hires Senior Director of Marketing and appoints new Chief Operating Officer and Chief Strategy Officer") and counts more than 5000 websites within its distribution network.


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